'Avengers: Endgame' expected to challenge box office records
The 22nd film of the Marvel Cinematic Universe and the final of the 'Avengers' saga, will play on a record 4,600 screens in the U.S. and Canada.
“Avengers: Endgame” and “Captain Marvel” star Brie Larson is proud to be a part of the ongoing push to show more diversity in Marvel movies, but the actress believes things could be moving a lot faster.
Larson plays Captain Marvel in the connected superhero franchise after making her debut as the superhero in March. She stands as Marvel’s only female to lead her own movie, which the actress feels was a long time coming.
“I’m happy to be on the forefront of the normalization of this type of content and to prove once again that representation matters. Diverse storytelling matters, the female experience matters, and these are markers,” Larson said on Variety and iHeartMedia’s “The Big Ticket” podcast. “So it’s something I’ve always known and I think a lot of people always knew, but this is just normalizing.”
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Marvel’s “Avengers: Endgame” featured dozens of characters, both male and female, but the studio is often criticized for a lack of diversity. When asked, Larson explained that she hopes the studio will push harder to include more diversity in the superhero genre in the coming years.
Brie Larson arrives at the premiere of "Avengers: Endgame" at the Los Angeles Convention Center on Monday, April 22, 2019. (Photo by Jordan Strauss/Invision/AP)
“I don’t understand how you could think that a certain type of person isn’t allowed to be a superhero,” she said. “So to me it’s like, we gotta move faster. But I’m always wanting to move faster with this stuff.”
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Marvel’s “Endgame” is a massive hit having broken the record for biggest opening weekend with an estimated $350 million in ticket sales domestically and $1.2 billion globally.
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The "Avengers" finale far exceeded even its own gargantuan expectations, according to studio estimates Sunday. The movie had been forecast to open between $260 million and $300 million in U.S. and Canadian theaters, but moviegoers turned out in such droves that "Endgame" blew past the previous record of $257.7 million, set last year by "Avengers: Infinity War" when it narrowly surpassed "The Force Awakens."
The Associated Press contributed to this report.
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