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Sports

Real Madrid and Microsoft launch digital platform for fans of Spanish club

Associated Press
Published | Updated

MADRID – Real Madrid has announced a deal with Microsoft to launch a "large digital platform" that will unite the Spanish club's fans across the world.

Club president Florentino Perez says "Real Madrid and Microsoft have sealed a powerful alliance."

Microsoft executive Mark Reguera presented the application that allows Madrid fans to access statistics, to create a personalized profile and to communicate with other fans.

Microsoft CEO Satya Nadella appeared in a video at the presentation at Madrid's Santiago Bernabeu Stadium. He says the platform will allow an "immersive gameday experience."