Updated

This ain't no Cobra, but it can haul in more ways than one.

Noted Ford tuner Shelby American has unveiled a high performance pickup truck at the New York Auto Show.

The Shelby Raptor F-150 is a 575-hp supercharged take on Ford’s high speed desert runner.

Along with the performance modifications, which include a Shelby-spec 2.9-liter Whipple blower strapped to the Raptor's 6.2-liter V8 and a Stinger exhaust system, the truck gets boost and fuel pressure gauges, a set of heat extractors in its front fenders, custom interior and a choice of graphics packages that run the gamut from classic to gaudy.

Only 100 trucks will be built each year at a price of $17,995 plus the cost of a donor truck, which goes for $44.625 new.

If trucks aren't your thing, don't worry, Shelby also introduced a 1,200 hp Ford Mustang at the show.