2016 election dominated Facebook in 2015

The 2016 U.S. presidential election was the most talked-about topic both globally and in the United States on Facebook in 2015, the social media giant announced Wednesday.

Following the election, the most talked about global topics in the past 12 months were:

  • The Nov. 13 terror attacks in Paris that left 130 dead and nearly 300 more injured
  • The Syrian civil war and refugee crisis
  • The April earthquakes in Nepal that killed over 9,000 people and injured more than 23,000
  • Greek's debt crisis
  • Same-sex marriage, which was approved by voters in Ireland in May and then legalized by the U.S. Supreme Court in June
  • The fight against the Islamic State
  • The Jan. 7 terror attack on satirical French magazine Charlie Hebdo that left 12 dead and 11 others injured
  • Protests in Baltimore following the death of Freddie Gray
  • The June 17 deadly shooting at an African-American Charleston church and the subsequent debate over the Confederate flag

"To put this list together, Facebook posts were analyzed in an aggregated, anonymized way, and then ranked to create a snapshot of the year on Facebook," the social media site wrote in its newsroom blog to make the announcement. Facebook said it measured how frequently a topic was mentioned in posts between January and December 2015.

In the U.S. particularly, the most talked about topics were marriage equality, the Charleston shooting and Confederate flag debate, the new "Star Wars" movie, the Baltimore protests, Planned Parenthood, Superbowl XLIX, the terror attacks in Paris, the fight against the Islamic State and the Nepal earthquakes.

President Obama was the most talked about politician on Facebook globally, followed by Republican presidential nominee Donald Trump, Brazilian President Dilma Rousseff, Democratic presidential nominee and former Secretary of State Hillary Clinton, Democratic presidential nominee and Vermont Sen. Bernie Sanders, former Brazilian President Luiz Inacio da Silva, Turkish President Recep Tayyip Erdogan, Nigerian President Muhammadu Buhari, Indian Prime Minister Narendra Modi and Israeli Prime Minister Benjamin Netanyahu.

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