Adidas and A&M football counting down to new uniforms?

Are the Texas A&M Aggies getting new uniforms? It's unclear what exactly Adidas, their apparel outfitter, and the Aggies are counting down to, however they are both doing a great job of creating buzz around a Friday, Aug. 8, launch of something.

First came this tweet, following the release of new Adidas Arizona State uniforms that will be on display Sept. 5 when the two teams meet in Houston for the season opener:

Followed by this post:

And finally another one featuring A&M's 'Swag Copper":

Expect whatever is being unveiled to be pretty stellar, as A&M surely would not go to this much effort if it didn't meet their swag approval.