A Turkish shampoo company has sparked international outrage for using imagery of Adolf Hitler with Jewish groups worldwide demanding for it to be withdrawn immediately.
The commercial, for a men’s shampoo called Biomen, shows Hitler delivering an enthusiastic speech, urging male viewers to buy the product which is “a 100 percent male shampoo.”
"If you are not wearing a woman's dress, you should not use her shampoo either," he says.
Jewish organizations in Turkey have asked the advertising agency to pull the commercial.
"It's totally unacceptable to make use of Hitler, the most striking example of cruelty and savagery," the Turkish Jewish Community said in a statement, blasting the 12-second ad that has been airing since last week.
The United States-based Anti-Defamation League (ADL), which fights anti-semitism, said it was "repulsed."
Using Hitler, "who was responsible for the mass murder of six million Jews and millions of others in the Holocaust to sell shampoo is a disgusting and deplorable marketing ploy," said Abraham H. Foxman, the national director of the ADL and a Holocaust survivor, in a statement.
"It is an insult to the memory of those who perished in the Holocaust, those who survived, and those who fought to defeat the Nazis."
Read more at New York Post.