Can the NFL turn the page on scandal-plagued start to season?

This is a rush transcript from "The Five," September 19, 2014. This copy may not be in its final form and may be updated.


ROGER GOODELL, NFL COMMISSIONER: Over the past several weeks, we have seen all too much of the NFL doing wrong. That starts with me. I said this before back on august 28th and I say it again now. I got it wrong in the handling of the Ray Rice matter. And I'm sorry for that.


ERIC BOLLING, CO-HOST: Well, this is a Fox News alert. NFL Commissioner Roger Goodell, moments ago addressing the scandals engulfing America's most popular sport. A mea culpa plain as day, as you just heard, Goodell took responsibility for his errors in the past, then promised to fix the problem. Nothing -- I repeat, nothing is off the table. Listen.


GOODELL: Domestic violence, including child abuse, sexual assault, irresponsible ownership or handling the firearms, the illegal use of alcohol or drugs. These activities must be condemned and stopped. There will be changes to our personal conduct policy. I know this because we will make it happen. Nothing is off the table.


BOLLING: All right, let's bring it around the table. K.G., you said -- you whispered you like it?

KIMBERLY GUILFOYLE, CO-HOST: I think I like it. Yeah, I like it. I think everybody likes a mea culpa, right, but also one with specific set of plan. There's a man with a plan. Nothing's off the table. They're going to make corrections, changes in their personal conduct policy. About time because the NFL has now become the bad boys of all professional sports, that's not a title you want to have. Clean it up. And I feel that he's committed to doing that.

BOLLING: Dana, you're an expert in the messaging, he went to the microphone, and the first words out of his mouth were I got it wrong, I'm sorry for that.

DANA PERINO, CO-HOST: Right. And so, then you have -- all the networks and cable stations took it live. So, and we call the lower third, you know the chyron, that was the quote, and that's what they needed to do, he need to deliver that message initially. I think this was -- I call these do no harm press conferences.

Though I don't think Goodell did himself any harm, he may have done himself a little bit of good or at least stopped the bleeding. Two of the comments that were negative about it were that it was one, somebody said it was pointless and it was emotionless. But I think that was actually measured, and smart. I think that you can tell that he had practiced the speech. I thought the timing was interesting so that they do it on a Friday afternoon, so that by Sunday, the story -- they start to make a full pivot, and all the commentators on Sunday will say, well, you know, they've talked about it, they're going to have a personal conduct committee, moving on. I think that's the best that they can hope for.

BOLLING: Greg, he says sexual assault, domestic violence, illegal use of firearms, drugs, et cetera, those were all going to be garnering attention in the NFL. I think he's saying things that a lot of people want to hear.

GREG GUTFELD, CO-HOST: Yeah, that's why I'm just bored by it. You know --

PERINO: That was the goal.

GUTFELD: I think that it's finally, you know, when you hear the word process, that means a lot of consultants and experts are about to buy second homes because that's the real winner here, are the people that are going to make money off remaking the NFL. Could you imagine a press, this inquisitive over something like the IRS? The NFL doesn't collect our taxes, the NFL doesn't audit us, they don't go after the government as hard as they go after the NFL. And has anybody ever done a study comparing the moral faults involving these different issues with other industries, like, say, the music industry, or the movie industry, or media in general. Could it be that there are more a-holes in the media than there are in the NFL? I would say yes, because I'm one of them.

BOLLING: I think we know that there are more, as you say, a-holes in the general population than in the NFL. I think -- the records would prove that out. Juan, big football fan, right?


BOLLING: Did Roger Goodell go far enough for you today?

WILLIAMS: You know, no, and I think I disagree with my friends here. You know, it's nice to be in to see all of you. But I must say, I thought that this thing now looks like it's going to go on and grow. You know, I was surprised that Procter & Gamble says they might pull back. The U.S. military says they're not comfortable with their relationship. Your hearing the advertisers, I think, speaks out. And I think that's why he had the press conference today, it wasn't to bore Greg, it was to try to calm the waters with the advertisers, and I don't think he did it. I was watching some of ESPN today, and the ESPN reaction, you know, the sports guy, was that there's a lack of trust between the players and Goodell. And they think, oh, Goodell is always judge and jury, if we do anything wrong, we're out of here. How come Goodell is still standing? And I'm surprised at that level of acrimony. But it seems to be that Roger Goodell, who I met, who I like. I mean, he's very much a gentleman, has now become a polarizing figure.

PERINO: Yeah. But Goodell hasn't -- to your point and to your question, why is he there and they're not? I mean, well, if you have committed a crime, then you might not be there. I mean, Goodell is not accused of that -- Goodell is accused of bad judgment to which he copped to today.

BOLLING: We're going to talk about the sponsors. Can I just throw this out here? Those complaints by Procter & Gamble and some of the other sponsors have -- I believe, if I'm not mistaken, were prior to this press conference. It felt to me the way those push backs by the sponsor were worded, they we're looking for something like this, they we're looking to hang their hat on this so they could continue to advertise on America's most popular sport.

GUTFELD: And the reason why is because, they we're running scared because they we're afraid of a boycott. So, in this climate of fear, everybody's got a target on their back. I question their sincerity, I think they're just being sanctimonious because they're scared about losing business.

BOLLING: Guys, can we just -- can we just flip this a little bit, can we hear the sponsors? It was going to take you a couple of seconds to -- can we get spot on the sponsors, he addressed that question. OK. Go ahead, roll that.


UNIDENTIFIED FEMALE: What are your comments on the fact that Procter & Gamble pulls its partnership plug today?

GOODELL: Well, again, we've been in contact with our sponsors, several of them had promotions in the marketplace that are inconsistent with obviously what's going on here. And we understand that. We're going to clean up our house. We're going to get this straight. And we're going to make a difference. And they want to see us make that difference.


BOLLING: Again, K.G., it's all about the money, it really is all about the money. The sponsors in my opinion were looking for that and they -- it sounded like I'm going to go out on a limb and say, I think they heard what they needed to hear.

GUILFOYLE: I think they did. I mean, look, he's covering all the bases, he's a smart man, he's been able to have the support and the confidence of the owners. As Juan astutely points out, he's got a little bit of a player problem now, because now there's distrust issue, but this is about money, it's about the big bucks, it's about the Benjamin's, and I think he covered that base.


WILLIAMS: Yeah. I think -- look, he's got to make it so that Procter & Gamble, the military, Pepsi, who ever says, you know what, we don't have an image problem, and we have relationships, and now the NFL has established a relationship a groups that's, you know, intended to respond to domestic violence, they're going to pour money into it. They're going to make this a cause. That's all great. It's the internal stuff. You know, I mean, how do you deal with Jerry Jones and his problems as an owner. How do you say, here's what you are talking about.

All of a sudden it's like the owners are a cabal and they're protecting each other and protecting the commissioner, and everybody gets itchy. I think, look, this thing is so popular, one of the things that stands out to me is, over half of Americans in polls say they don't like the way the NFL has handled this, they're don't comfortable. But we still watch it on Sunday. We love football. They says that, hey, come on, do something to quiet this down. We don't want to have our football, you know, the commentators all delivering moral lectures.

GUTFELD: Exactly. That's what's driving me crazy. Every single person in the media, in entertainment has spoken about this, even Bin Laden came back to condemn the NFL. Bin Laden came back and said the NFL is evil. That's where we are.

BOLLING: But -- and Roger Goodell did say the NFL -- and this is not what we address yesterday, Dana. He said the NFL is a microcosm of American society. I kind of buy into that, do you?

PERINO: Well -- yeah, I think so. I mean, they spent -- what's the old adage, the old phrase, is that it takes a lifetime to build your reputation, and a second to lose it. So, they have done a very good job, I think, over the past 15, 20 years, right. They've built fans and including a lot of women, right. And that was one of their goals. It was a marketing goal. How do we bring more women into this, how do we make it more of a family game, so that Sunday has become family day, and mom is in the kitchen, she's got everybody there, everybody gathers. The other thing was the merchandise.

GUILFOYLE: Yeah, a lot of pink stuff.

PERINO: Breast cancer awareness.

GUILFOYLE: Oh, that's true.

PERINO: They did the place 50 campaign, to make sure that kids are out there doing their sports like an hour a day. But women really decide the family budget and what to spend money on. One of the things that the NFL did was to say, women want a new jersey every year. So, they get a new jersey every year, they want you to have a new jersey every year as well. So, the money part of it is really important. I don't know why are you laughing at me.

GUTFELD: I'm just thinking. Did the soap opera industry ever sit down and go, how do we get more men?

PERINO: No, because we don't really care --


PERINO: -- whether he watch or not, but the NFL really care.

GUTFELD: I watched soap opera.

PERINO: I know you did watch it.

GUTFELD: I watch all my children, One Life to Live and General Hospital every day for ten years.


PERINO: What kind of a monster are you?

GUTFELD: My children were way superior.

GUILFOYLE: ABC people. It's ABC domination on this.

BOLLING: Can I go did this one. Goodell then took questions, and after a lame NBC reporter who shall remain nameless for now, asked -- it rhymes with either Alexander. As, are you satisfied that you sell softball question. The moment finally arrived, we were all waiting for, another reporter asked, would you step down? Watch how he responds.


UNIDENTIFIED FEMALE: Have you consider resigning at any point throughout this?

GOODELL: I have not. I'm focus on doing my job and doing the best of my ability. I understand when people are critical of your performance. But we have a lot of work to do.

UNIDENTIFIED MALE: Why do you feel like you should be able to continue in this role?

GOODELL: Because I acknowledged my mistake, August 28th, I said, we didn't get this right. We're going to make changes.


BOLLING: All right, so K.G., weighing in. By the way, that was a CBS reporter and a New York Post reporter.

GUILFOYLE: I like that he's specific. He said because I acknowledged my mistake, August 28th, the first time that he took -- not today he saying, this isn't the first time I just came clean on this, to tell you that I could have handled it better. In fact, let's go back. So, he was prepared for that question, I like that he had a specific. That was well handled.

WILLIAMS: You know what the problem here for me? The NFL all of a sudden is this lightning rod. It's concussions one day. It's the name of my favorite team in Washington one day.

GUTFELD: Redskins.

GUILFOYLE: Oh, my gosh.


WILLIAMS: You know I have to go home. No, I have to go home and my wife -- no, she's a big fan of that Washington team. You know what? We went last week, now she has her nameplate on the seat, that's how big a fan she is of that Washington team.

GUILFOYLE: Making bigger point.

WILLIAMS: But I got to say, you know, one minute's concussion then it's the name of the Washington team. Now -- it just goes on and on. I just want to watch football. Am I a bad guy? Can I lay on the couch?

GUTFELD: Can I ask you one, because you're an African-American?


GUTFELD: Where's Al Sharpton?

WILLIAMS: Where's Al Sharpton?

GUTFELD: Where's Al Sharpton?

WILLIAMS: You want Al Sharpton. I'm going to send him to your house.

GUTFELD: I though you see him every morning. No. The media -- race is injected into every story. Almost -- in the last couple of years, but not here.

WILLAIMS: You're wrong.

PERINO: Oh, where is he?

WILLIAMS: I don't know where Al Sharpton.

GUILFOYLE: He's going to appear somewhere.

WILLIAMS: It would scare a baloney out of me. But I'm going to say, wait. But you know, race is part, is because, you know, you look all the players are black, right? And then people talk about why, you know, the slavery thing, the switch and the whipping, and it's horrible, right? But here's the reality, then you have this white commissioner, right? And these white team owners and you get, you know, it's a little bit -- and I think part of the issue here is, you know, I'm a little older than you guys, but Pete Rozelle, Pete Rozelle had a great relationship with guess who, the head of the players even Gene Upshaw. I don't think Goodell has the bell (ph) of those types. In fact, he's resentment.

BOLLING: You have a black representative representing -- the players association.

WILLIAMS: Yeah, yeah.

BOLLING: You have black coaches, you have 70 percent of the league is black. I mean, the owners happen to be white because they're the ones who purchased the team. There's no restriction on what color, there's only one color in the owner's docks, it's green.

WILLIAMS: And for the players, guess what? There's one color too, money. They're -- everybody is in that game for money.

GUILFOYLE: Everybody's in it for the green.

GUTFELD: I'm glad you injected race into this. I have always complained about injecting race into stories.

WILLIAMS: My favorite was, all of a sudden you're in love with Al Sharpton? And you think I wake up with Al Sharpton? Wait until my wife --


GUILFOYLE: He likes the track suit.

PERINO: I thought it was interesting when you said that the players, the agents, the representatives, that they get to weigh in as well. I'm really interested to see what their position is going to be, whether it will be individuals or they will band together. Because when you have a personal conduct committee, so how do you start choosing like, OK, this behavior is acceptable, this is not. I mean, there's a committee now that gets to decide that? I'm not sure if I'm comfortable, again, with the NFL setting all societal norms. I don't want anyone to get hit in an elevator. I don't want anyone to get hit with a switch. But should I be on a committee to tell people what they should do? I'm not comfortable with that either.

GUILFOYLE: It's OK, the committee's been filled.

GUTFELD: But just be prepared for the next ten years, public service announcements, with every solemn celebrity you can imagine telling you that it's bad to hurt people. We al ready know that but we're going to have --

BOLLING: Or football players.


BOLLING: I'll bet you see a lot of football players come out and say, Eli Manning did to his credit. Before we go, can I run this real quick? Some -- a heckler, who may have been a cast member of Howard Sterns, interrupted the press conference called pink style. Watch.


UNIDENTIFIED MALE: Don't make me go into the elevator! Please! Don't make me go into the elevator! Please!


GUTFELD: I told Kilmeade to wait in the car.

BOLLING: Get it, the elevator? You got that, the reference there?


BOLLING: All right. We're going to leave it right there. Up next, the divide between President Obama and his military leaders is getting worse, and some former military officials are warning that his plan to defeat ISIS will not work. You're going to hear what they have to say, next.


PERIONO: So, press is starting to take notice of the growing divide between President Obama and U.S. military leader. Take a look at this headline. The Washington post says, quote, rift widens between Obama, U.S. military, over strategy to fight Islamic State. And this from the New York Times, quote, on ground troops in Iraq, Obama and his general appear at odds. General Jack Keane summed up the disconnect last night on The Kelly File.


JACK KEANE, VICE CHIEF OF STAFF OF THE UNITED STATES ARMY: The frustration level in the Pentagon among the military and in the central command headquarters who was always stay in the war with the president and the White house is as a high as it has ever been.


PERINO: And now, former military officials are going on the record to sum up that frustration. Listen to this.


TOM MCINERNEY, RETIRED UNITED STATES AIR FORCE LIEUTENANT: We are not using the strength and the power -- look, these are pin pricks. This is all that is going is immunizing the ISIS forces when we could be destroying them.

RICHARD NEWTON, RETIRED UNITED STATES AIR FORCE: When you take any tool off the table, you know, and if that may be to try and comfort to some segment of the American population, fine, but it also provides comfort to the enemy.

BOB SCALES, FORMER UNITED STATES ARMY MAJOR GENERAL: You don't win wars with a single dimension, you don't win wars by telegraphing your punches and telling your enemy what you're not going to do. By the way, you don't win wars by relying on unreliable allies.


PERINO: All right. Let's pick up on that last one. You like that one, Kimberly. And let me just read you something from Max Boot of Commentary Magazine. He writes that, the most important people to be asking themselves, the question about the ally, is Sunni tribes in Iraq and Syria, whose support is vital to defeat ISIS. But should they risk their lives in what could well be a losing cause, which is the generals are saying, we know from our experience that this cannot work as described. Are we saying that are allies should risk their lives if we are not insure of our own policy.

GUILFOYLE: Well, then, put forward a policy that is going to work, that is going to win, that instills confidence and gets everybody to jump in with us with troops, with funds, with weapons, whatever we can do to create the united front, to get it done. If they're saying there's flaws in the policy, make some suggestions about how we can fix it and what we can do better. And I think there is certainly room for improvement.

PERINO: This is interesting, Eric. I was thinking about, so we're ten days after the president's speech to the nation, the prime time address to the nation, and we are still having a discussion about what we are going to call it, what it's going to be. There's a major state of confusion not only amongst our allies, but from the troops. And that's affecting morale, you have our enemy, that is wondering where are we going to go. And the white House seems to be even at odds with itself at times. Where do you think they are?

BOLLING: Well, all I can say is, thank God for the generals. Because if you look, if you have a president who says -- in this week calls ISIS the J.V. team. Then that speech ten days ago, as you point out, he even says there's no threat -- credible threat to the homeland. Meanwhile, we're stopping this nut job in Rochester, we have someone who killed for jihad in New Jersey. There is a credible to the homeland. So, if you're looking -- if you're jihadists out there, terrorists out there going, what is the United States thinking, you can look at President Obama. But hopefully, I think they'll see the generals who are really calling the shots, hopefully, I'm praying. And they're a little bit more fearful, maybe they don't -- they're not as aggressive as they would be if the generals just fell in line and said, you're right, President Obama, the J.V. team, and there's no threat.

PERINO: I think the generals are trying -- are looking to add more things to the toolkit, not take things out. And that's what they're expressing, the frustration.

GUILFOYLE: That's the point.

GUTFELD: You know, I think the hard part about being a free country is the debate -- we debate over our plan in public, which doesn't inspire confidence. We don't see ISIS squabbling, we only see their horrible deeds, which makes them seem singular in purpose. I think we need to that, we need to be like dog flatulence, silent but deadly. We also, as a country --

GUILFOYLE: Don't talk about Jasper.

GUTFELD: We're demanding the impossible, we want our government and our president to anticipate a threat, but we can't profile because that would be racist. But you can't mass collect because that would be a violation of privacy. So that only lead to one option, we wait until we get -- we wait until something bad happens and then we respond. You know, the CIA at the curb spying on friendly governments in Western Europe, because they don't want to hurt their feeling due to snow fled.

PERINO: That's what I was talking about, adding tools.

GUTFELD: That's my new name --

PERINO: -- if I got it, snow fled.

GUTFELD: That's why I called it snow then.

GUILFOYLE: Oh, my god, the looks that Juan just gave me. Hey, but listen, the generals know what they're doing, I wish we had a general, actually, as the commander-in-chief. Because right now --

GUTFELD: Petraeus.

GUILFOYLE: Well, maybe that will --

PERINO: Can I get Juan on here, because he doesn't have a chance yet.

GUILFOYLE: Our guy is hiding under the covers.

PERINO: One of things that the White House has said is, they have been at pains to try to redefine victory. Do you think that's the next calls for them to try to explain it? What do they mean when they say degrade and destroy? Does that look like the same as everybody -- maybe that's why we're having a communications problem?

WILLIAMS: No. I think we're having a communications problem because the White House has to be political. I mean, if you actually ask the American people --


WILLIAMS: Because most Americans do not want boots on the ground.

PERINO: Why does the White House have to be political? Why can't the White House be the White House?

WILLIAMS: Because the white house represents the American people. So, it's political.

PERINO: That's not political.

WILLIAMS: And you got to understand. Already, we have 1,600 boots on the ground, if you want to say. Already, we have agreed to participate with the air strikes. So, the idea is, is going to be specific counter terrorism steps taken, especially in some areas, but the idea that we are spending masses of combat troops is just not salable politically, and the White House is doing that.

PERINO: I don't think the White House has to be political, I think the White House has to lead. And those are two different things.

WILLIAMS: Well, no, I think the White House has to spell this (ph), because, you know what, if the American people don't support the war, we're in big trouble.

PERINO: A lot of things that people -- then let's see some persuasion. And I think that's what the generals are trying to --

WILLIAMS: Already, you have seen that the most of the American people support what the president announce last week. Yes, they do, absolutely.

PERINO: They support destroying ISIS, but the president's --

WILLIAMS: Not exactly what they -- what he suggested, which was no boots on the ground and air strikes, I think it's close -- more than two thirds of American people support that in several polls.

PERINO: We will continue to debate that in the commercial break. But coming up, Hollywood anti-war activists haven't said much about Obama's so-called, kind of, sort of, war against ISIS, but that wasn't the case during the Bush years. We're going to take a look at what they said, and try to figure out why are they so quite now.


GUILFOYLE: Just saying (ph) a little complement to General Jack Keane, and apparently two of the men at the table are jealous. Hollywood liberals love protesting war on terror when George W. Bush was president.


UNIDENTIFIED FEMALE: Mr. Bush, you have hijacked our pain, our loss, our fear. Let us resist this war.

UNIDENTIFID FEMALE: We want to see Americans protected. We do not believe that a military strike in Iraq makes Americans more safe.

UNIDENTIFIED MALE: I do believe that the blood will be on all our hands, the blood of American soldiers, the blood of Iraqis.

UNIDENTIFIED FEMALE: Your ongoing commitment to ending this war allows people in other parts of the world to remain hopeful that America has the stuff to become again a country that they can love and respect.

UNIDENTIFIED MALE: Is impeachment still off the table? Let's get them out of office before he starts ruing from a bunker.


GUILFOYLE: Wow, that was tough to take.

OK, but we're not hearing much from them these days.

Take a look at some of the biggest names that were against the war then. Bruce Springsteen, George Clooney, Barbara Streisand, Sean Penn, and Susan Sarandon. But all of them have been pretty quiet these days. We also have Tim Robbins married to Susan Sarandon.

Celebrities what do you think? Do they have a point? Where are they now? Where are they hiding?

JUAN WILLIAMS, CO-HOST: Well, I think they're hiding because they don't like what President Obama's doing. So, they don't want -- they were slow to come out and attack Obama, but they don't like it. I mean, you look at what the liberals are saying, I mean, they are worried that we are in a stampede to war, OK? That America gets back into wars too easily.

So, for them, I think they are silenced by their own hypocrisy, right? Because if they're opposed to war, speak out.

GUILFOYLE: OK. Well, I guess apparently, Tim Robbins and Susan Sarandon are no longer together.


GUILFOYLE: The war protests too much.

GREG GUTFELD, CO-HOST: Wait, isn't she his grandmother?


WILLIAMS: What is --


GUTFELD: They were married?

GUILFOYLE: OK, now, you're ruining my blog. OK.


ERIC BOLLING, CO-HOST: I'm not even calling hypocritical. I think they're doing exactly what they do. They're liberals. They're not celebrities, they're liberals.

They're supporting President Obama by omission. And they're against everything that George Bush did. So, they're not hypocritical. You expect them to say that.

I wonder, though, if President Obama has to send military personnel in, will they change their tune? I'm not sure. Maybe not.

PERINO: That little montage made me very nostalgic for those days. But I do think that they would think of this as different. I think if pressed, they would say that they do support President Obama and I think that they would say erroneously and very narrowly that the president is only in this position because of what George W. Bush did.


PERINO: Totally ignoring the fact that the president, meaning Obama, for the last three years has let the ISIS problem grow so much that it has become a crisis. So, their -- it's a misdirected blame, but that's probably what they would say.

GUILFOYLE: The problem is, they blame it all on Bush anyway. You don't see any kind of owner ship of the situation. They say, oh, look what happened, this was a bad idea. We shouldn't have been there to begin with.

PERINO: They give applause and they could get a crowd, and that's why they went, they love applause.

GUILFOYLE: Good point.

GUTFELD: They are very brave about specific things like hashtag. Have you noticed that? They would put up a hashtag.

That's easy because you can do it in between lines of cocaine. But trying to actually face evil is harder.

You know, I was asked. I was wondering like, what --


GUTFELD: OK, so why doesn't funny or die do something on ISIS, they do something on health care or childhood obesity. Can you blame them for not making a video? Because the last person that did a video critical of Islam went to jail, Nakoula Nakoula. So, these guys are just a bunch of cowards.

PERINO: OK. However, they were cowards because they did not defend him.

GUTFELD: Exactly.

PERINO: And his First Amendment right, and that was -- we said that from very beginning.

GUTFELD: We did say that, Dana, I might have said that first than you.

GUILFOYLE: You said a lot of times, who pushed the video? But other than, isn't he still in jail?

GUTFELD: I think he's in a halfway house, which is very strange because what happens --


GUTFELD: Is it the top?

PERINO: The roof?

GUTFELD: The roof, I don't know.

PERINO: It had to be the roof because it couldn't be the --

GUTFELD: The bottomless house. That's a party.

PERINO: Weird.

GUILFOYLE: Anyway, are you guys selling tickets, for your show?


But here's my theory. OK, celebrities are only pacifists when Republicans are in office. So, technically, we can only go to war when a Democrat is in office. So, we're only safe when we have a Democrat.

PERINO: I think they would (INAUDIBLE), like in terms of Vietnam, Republicans and Democrats were.

WILLIAMS: Well, I mea, let's say something good which is, you know what, if you can avoid a war, it's better, and we don't want to be rushing to war.

PERINO: How about if you invite a war by your lack of action?

WILLIAMS: Oh, absolutely, you have to act smartly. But I think in this situation, what stands out is that they are not speaking out at this point, and I think they're doing it because they are fans of the president. And they are giving him space. They didn't give that to others.

PERINO: You could imagine, Valerie Jarrett called them and said, look, we know you probably don't like it, but could you do us a favor and just keep the mouth shut? And they said, yes, ma'am, no problem.

GUILFOYLE: Do you really think?

PERINO: Definitely.


WILLIAMS: Well, wait a second, I thought you were criticizing the president earlier for not being more aggressive about this war.



BOLLING: I'm good.

GUILFOYLE: I have three words for you, General Jack Keane.

GUTFELD: The only celebrity you should listen to is William Devane, buy gold.


GUTFELD: This is my tree, this is my ranch.


GUILFOYLE: He's amazing. The whole "24" thing that came back, he was the best president ever.


GUILFOYLE: William Devane played the president on the latest "24."

GUTFELD: He was a terrible president.

GUILFOYLE: He wasn't.


GUTFELD: This is no rehearsal.

GUILFOYLE: They're going to take your salary back after this.


GUILFOYLE: That's what happened. OK.

Ahead on THE FIVE: if you're looking for a job and want to make a lot of money, Juan, there's one state that's exploding. The only thing is you can't be allergic to fracking. We're going to tell you which state you want to move to next.

Stay with us.


GUTFELD: It's hard to find good news these days, unless you're North Dakota, where good news is exploding under your feet. Economist Jason Sorens made a chart showing that North Dakota leads the nation in personal income growth in six of the last seven years. Only Connecticut and D.C. beat it in per capita income.

So, why is it that every state Is it a burgeoning market for sun flower meat. The sensuous appeal of granite boulders? No, it's fracking.

How come the media doesn't report that? How come the president doesn't point to North Dakota and say, hey, there's pretty awesome?

It's because North Dakota's win is seen as their loss, which is weird because natural gas was something that liberals used to love. It's true, when it was expensive, it was great. Now that it's cheap, it's evil.

It's like the SUV, when only celebrities were chauffeured in them, they were cool. Then, when we all got them, they became fossil fiends.

Why does the left hate something that creates jobs, makes us energy independent, which increases security abroad? Because it's not government. The fracking revolution is a triumph of humanity, not bureaucracy, it's a reminder that when government gets out of the way, good things happen.

It's sad that something so awesomely American is ignored by our government because they didn't build it. What do you expect? The only thing the president seems to make these days are excuses. Wang-wang.

I had to add the sound effect there. That's the end.

Eric, you're the expert in all things oil and fuel. What I understand is fracking was seen as green energy, because it was natural. Why did all of a sudden they changed their minds?

BOLLING: Well, no, I think they're trying to change back into convincing people that it is safe. Now, a study is saying that fracking -- they were concerned about the water table, the water table is going to be safe.

Can I just point out how dumb these liberals are? In North Dakota, because the economy is so good and so strong, they're hiring people. But not only are they hiring people, they're paying them more to get there, so the wages are going up. So, you have that benefit.

But when wages go up, what else goes up?

PERINO: Taxes. Tax revenue.

BOLLING: Taxes go up. Exactly.

PERINO: So, their schools are awesome.


PERINO: Their schools are good. I'm surprised they don't want it more because it's better for the global warming problem.

GUTFELD: Well, there are four or actually five problems, Dana, that fracking solves. It makes us energy independent. It's less polluting, provides jobs, makes money for the government, lowers energy costs. What's the -- is there a down side?

PERINO: Yes, billionaire Tom Steyer who is supporting Democrats doesn't like it.

GUTFELD: Oh, there you. Forget about it.

GUILFOYLE: That is true.

GUTFELD: Juan, it creates 180,000 jobs in Pennsylvania, it's banned in New York. Do you think they have to lift that ban and help upstate New York become as rich as all these Manhattanites and media?

WILLIAMS: Let me ask you a simple question. Would you refer to live in North Dakota or New York?

PERINO: I like to be in north New York with fracking.

GUTFELD: I would love to live anywhere if I'm in walking distance to a liquor store or a strip joint.

WILLIAMS: Is that the deal?

PERINO: And a gym.

GUTFELD: And a gym.

WILLIAMS: A gym, oh my God.

GUILFOYLE: You don't go to a strip club.

GUTFELD: I know, I know.

GUILFOYLE: But the rest was true.


WILLIAMS: No, but I mean, look, there's a reason. I mean, you know, it's pretty obvious, yes their incomes are going up. You got to pay people to move there because they don't want to live there. And people are -- you say, what's the issue? Guess what? People are worried about the water tables that --


GUTFELD: But the studies are great.

PERINO: Department of Energy just said it's not a problem.

WILLIAMS: People are worried --


GUILFOYLE: They could use some help.

GUTFELD: They should be fracking everywhere.

GUILFOYLE: This is the point, why not? Because most experts will tell you, if it wasn't for increased oil and gas production on private lands, the U.S. might have slipped into more of a recession. So, you would think they want the country to move forward, so that you can provide for all these entitlements and boost the economy.

But instead, they seem to be against everything that makes sense.

BOLLING: No. But President Obama was clearly against fracking earlier in his political career. He's come around since it's so successful, it's provided so many jobs. It's brought the price of oil, it's keep the lid on the price of oil.

GUTFELD: Yes, he actually brags about the natural gas.

BOLLING: He's evolved on natural gas the way he evolved on gay marriage, I guess.

GUTFELD: Yes, exactly. Could they be link? I don't know --

GUILFOYLE: Oh my gosh!

GUTFELD: It's Friday. I'm mailing it in, people.


GUILFOYLE: Remember the good old days, Facebook Friday?


WILLIAMS: Unbelievable.

GUTELD: It's a combination of factors.

OK, when we come back, how long would you wait in line for the iPhone 6? Some waited for two weeks. Are they insane? Of course, they are.

You'll hear from some of the biggest Apple fanatics when we get back.


WILLIAMS: So guess what, so, little old me, city mouse, actually country mouse, came to big city today, New York City to see my friend and I can't even move around because the iPhone 6 hit stores today, including one over here.

And it's already generating massive sales. More than 4 million people preordered the phone in the first 24 hours after it was announced. Thousands -- and I saw 'em -- are camped out at stores all over the world, to get their hands and their eyes on one today.

Here are some of those folks.


TIM COOK, APPLE CEO: The iPhone 6 and the iPhone 6-Plus.

UNIDENTIFIED MALE: It's amazing. It's so beautiful.

UNIDENTIFIED MALE: I'm so excited.




UNIDENTIFIED FEMALE: I had to wait in line for 16 hours.

UNIDENTIFIED MALE: I've been waiting basically since March for this phone to come out. Very excited.

UNIDENTIFIED FEMALE: From what I can tell, it seems like it's a huge jump in quality from the 5 to the 6.

UNIDENTIFIED MALE: Really warm welcome when you get in there, which is cool.

I got the 6 Plus.

UNIDENTIFIED MALE: Big hands need a big phone.


WILLIAMS: I'm telling you, it was like a celebration, it was like consumer heaven. I don't know what's going on. I mean, it has a bigger screen, as I understand it. You can have more megabites or gigabites whatever, right?

But stand in line all night? really?

GUTFELD: Yes, it's crazy. So, I think you want me to talk, right?

The good news is it's fantastic. The bad news is, so far 1,000 people have died from it. It's covered in Ebola.

PERINO: What are you talking about?


GUTFELD: You know, the phones --

GUILFOYLE: Are you trying to get people to get out alive?

GUTFELD: So I can get in line. It was a trick.

No, you know what this does? It creates a new kind of charger panic, because your phone lasts as long as a goldfish on a hot plate. The moment you get it, it just runs out.

PERINO: I agree.

GUTFELD: So if you have this new weird stress when you're walking around. Like, is my phone going to work? Is my phone going to work?

PERINO: Can I find it like?

BOLLING: That's one of the most effective commercials out there. You know, everyone's sitting at the airport, and we're all like huddled around the plugs and I was trying to get it.

Can I throw something out very quickly?

WILLIAMS: Go right in.

BOLLING: What an exciting day? You have Apple dropping this new phone that everyone's been waiting for, and Alibaba, the biggest, largest IPO in the history of New York Stock Exchange.

GUTFELD: What is that?

BOLLING: It's -- if you take eBay and you're able to pays on eBay, you put a little Amazon in it for China. Think about the growth there.


BOLLING: If ever you wanted to tune in to the Fox Business Network, now is the time to do it now.

GUILFOYLE: What a plug! All right. And if you don't have it, demand it.

BOLLING: Demand it.

WILLIAMS: But, you know, this is very interesting to me, it's not only now that you can carry around the phone, but with this new iPhone, you'll be able to pay when you go to the check out counter. So, you don't need your wallet. It's like a virtual wallet.

GUILFOYLE: I love that.

WILLIAMS: You love that?

GUILFOYLE: Yes, this is why I only survive at Starbucks. If you go to Starbucks, they have this little app, you can eat for a week. They have little snacks, you've got coffee, you can get a little pumpkin, cookie, whatever you like, and you just swipe it.

WILLIAMS: So, Dana, is this -- is this what I should look for under the tree from Dana Perino?

PERINO: Will the phone help women lose weight? Because if that -- then everybody will want it. I think the features are a little exaggerated. I have an iPhone. It is a 5. But, look, I don't know why the environmentalists aren't all up in arms, because this new iPhone, the new iPhone requires new chargers, so you got to buy like three new charges.


PERINO: They all require new charges. And also what about all the accessories, right? I got this little thing at J.Crew.

GUILFOYLE: You could probably replace that.

GUTFELD: You have an iPhone easy bake oven, don't you?

PERINO: I never even got an easy bake oven.

GUTFELD: Oh, that's bad.

PERINO: Do you like really bringing it up?

GUILFOYLE: Now, I'm actually worried it's going to lose charge even quicker than any iPhone 5.


BOLLING: Turn off your Bluetooth and turn off your roaming.

WILLIAMS: Isn't it funny now that and system copying the android?

GUILFOYLE: What took them so long? Apple was supposed to be the innovator, the leader, the trend setter.

WILLIAMS: Yes, but they're going to sell a lot this Christmas.

OK. One more thing, hang with us.


BOLLING: All right, time for money more thing. I'm going to start it off.

It's Friday so it's time for --


BOLLING: OK, Kanye West is a fool. That's not the breaking news. But Mr. Kardashian earned four a week because he demanded everyone stand for a song everyone in the audience. Watch.



KANYE WEST, SINGER: I can't do this song, I can't do the rest of the show until everyone stand up. Is he in a wheelchair?

CROWD: Stand up, stand up, stand up!

WEST: There's two people left that haven't stood up. This is the longest I have had to wait to do something. It's unbelievable.


BOLLING: Yes, turns out two people couldn't stand because they were handicapped, one of them held up a prosthetic leg. So, Kanye West for demanding everyone stand even the handicapped people in the audience, you are the big fool of the week.

GUILFOYLE: That's very awkward.

I have something amazing. So, you cannot miss --

GUTFELD: I noticed.


PERINO: Oh my God!

GUILFOYLE: It's official, you've ruined it.

All right, you cannot miss Greta tonight. Not like you don't watch every night. I know you do, 7:00 p.m. Eastern. Greta investigates, the special on ISIS. And this really goes behind the scenes.

You're going to learn a lot about this organization, where they came from and how they came into power and what exactly they have as far as tools at their disposal from a technology and media standpoint.


UNIDENTIFIED FEMALE: People may not have homes or jobs, or cars, but everyone's got a phone?

UNIDENTIFIED MALE: Right, and ISIS has a media center.

UNIDENTIFIED FEMALE: It seems that ISIS has almost a rapid response team. An event happens, they got their messages whereas the old style al Qaeda sometimes can take weeks to respond.


GUILFOYLE: It's going to be fascinating. You don't want to miss it tonight. That's tonight, 7:00 p.m. Eastern. Catch Greta, she's got the full story tonight.

BOLLING: You got to move it along here. Juanito?

WILLIAMS: Well, you know that Wednesday was Constitution Day for our great American Constitution and I was the Constitution Day speaker at Franklin Pierce University in New Hampshire and I won. I was given the Marlin Fitzwater Communications gold medal.

I'm like the Wizard of Oz, Greg, before you mock me.

GUTFELD: Don't need it.

WILLIAMS: So, this was a very special event. And thank you so much to the school, and the Bushes have a strong relationship to Franklin Pierce.

GUILFOYLE: Congratulations. Great to have you.

WILLIAMS: And I must tell you that you know what, Marlin Fitzwater, the communications school is named for Marlin, who was not only press secretary under Ronald Reagan, but also under George H.W. The longest serving press secretary we've had.

BOLLING: Let me get Dana in here. You're up Dana.

PERINO: I love Marvin, Marlin, excuse me.

I've been -- OK, this is not a funny one more thing, this is very serious. Yesterday in Central Park, right by where I always go with Jasper, there's -- a woman was -- a pedestrian was hit by a cyclist, who was peddling a $4,000 racing bike, he hit her. She's only 59 years old. She is now brain-dead.

And he has admitted. His name is Jason Marshall, he has not been charged yet, however, he has admitted to be in the wrong lane. There's a question as to whether the light was red or not. But let me tell you, I just know that the biker who goes there, maybe 10 of them out of 100 follow the rules, I think maybe it's time for the park to take some drastic action and eliminate the bikes in the park.

GUILFOYLE: I agree, they literally try to run you down.

PERINO: And he was yelling, get out of my way. Unbelievable.

GUTFELD: All right. I want to thank Rob Port at for the information on the fracking, that's where I found it.

But first or last --


GUTFELD: I hate these people.


GUTFELD: All right, take a look at this video, it's absolutely disgusting. It makes me want to throw up. This poor little rat. This poor little rat stuck on an endless run on a rubber handrail and you see behind him, you can see the crowd there, they're just watching, they're not trying to help the rat.

That rat, that's us on this Earth. That's life, people. And we need help.


BOLLING: And with that, have a great weekend, everybody.

"Special Report" on deck.

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