Wisconsin hoops star protests NCAA with shrewd sign before football game vs. Ohio State

Wisconsin Badgers hoops star Nigel Hayes was easy to spot prior to the football team's much-anticipated matchup against Ohio State on Saturday. And he made quite a statement.

While most of the signs featured on "College Gameday" are humorous in nature, Hayes brought one with a much more serious message:

Hayes spent his Friday evening on social media, lamenting the plight of the college athlete and making his case for why college athletes should be paid:

Hayes led the Badgers in scoring (15.7 PPG) and assists (3.0 APG) last season, and was second in rebounding (5.8 RPG). He was voted Big Ten Preseason Player of the Year this week in what will be his senior season.