TEHRAN, Iran – An Iranian firm has signed an agreement to apply French brands to two airport hotels, in the first deal of its kind since Tehran reached a historic agreement with world powers on its disputed nuclear program.
Under the contract, announced at a signing ceremony Tuesday, the Aria Zigurat Tourism Company will use the Novotel and Ibis brands, both owned by French hotel chain AccorHotels, for 15 years starting next month. The two firms did not publicize the amount of the contract.
Iran hopes to increase tourist arrivals to 20 million from the current 4.5 million over the next 10 years.
A landmark deal reached in July curbs Iran's nuclear activities and provides for added inspections in return for billions of dollars in sanctions relief.