Bill Murray launches lifestyle line William Murray Golf with brothers

Bill Murray is breaking into the lifestyle business.

The comedian launched a line of golf apparel with his five brothers.

"Growing up caddying helped us learn about strict adherence to rules and subservience," the youngest Murray brother, Joel, said in a press release. "Caddying also helped us learn we had no interest in either."

William Murray Golf "breaks away from traditional golf apparel companies by bringing a new look and feel to the industry with a little irreverence and a lot of style," a press release stated.

"The style will truly be first-of-its kind in the golf world and not one you'll typically see on the course."