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NFL season gives you the perfect excuse to upgrade your TV setup, and with Amazon's October Prime Day event running through Oct. 7, you can save up to 64% on TVs and accessories. Other retailers like Best Buy also have competing sales on TVs. Get more than $670 off a 65-inch Hisense and $1,500 off a larger LG 77-inch for more immersive visuals. TV accessories like soundbars and Fire TV Sticks are also on sale, making it easy to take your viewing experience up a notch. 

READ MORE: October Prime Day starts tomorrow — these early deals are already worth shopping

Trending October Prime Day TV deals

From compact screens to massive displays, these TV deals cover every setup.

Hisense 75-inch MiniLED 4K TV: $749.99 (46% off)
Sony 100 Inch BRAVIA 3 Smart Google TV: $1,998 (36% off)
Smart mini projector: $129.97 (35% off)
Roku 50-Inch Select Series Smart TV: $199.99 (33% off)
iCloth screen cleaner wipes: $9.98 (33% off)
Samsung 65-inch The Frame TV: $1,097.99 (27% off)

43-inch and smaller

Get a TV for your bedroom, dorm room or office with deals on small models.

Samsung 32-inch Class QLED smart TV: $297.99 (40% off)

Original price: $497.99

Get a compact TV with a bright, clear display. (Amazon)

What we love: This budget-friendly TV has motion-based sound and an easy-to-use remote.

What to be aware of: The sound and picture aren't as sharp as higher-priced options.

The Samsung 32-inch smart TV — now 40% off — has a screen with expanded contrast for a brighter picture. Its built-in smart platform gives you access to more than 2,700 free channels, including more than 400 Samsung TV Plus premium channels, along with popular streaming apps.

READ MORE: How to stream every 2026 NFL game this week without cable

Roku 32-inch Select Series 1080p TV: $99.99 (44% off)

Original price: $179.99

Roku provides a seamless viewing experience. (Amazon)

What we love: Roku TV offers a customizable experience with more than 500 free channels.

What to be aware of: Some users report that the sound quality could be better.

The Roku Select Series 32-inch TV is easy to use right out of the box. Its simple interface helps you find your favorite shows quickly, and you can move apps around, add new ones or personalize the background. With bright 1080p HD quality, it fits comfortably in small bedrooms, kitchens and other compact spaces.

Toshiba 43-inch Class M450 QLED Series 4K TV: $199.99 (39% off)

Original price: $329.99

High-quality sound and picture help you feel like you're in the scene. (Best Buy)

What we love: Fire TV, Dolby Atmos and Dolby Vision give you everything you need with strong sound and picture.

What to be aware of: This is a budget-friendly option, so it's not quite as fast as other models.

Built with Dolby Atmos and Vision, this 43-inch Toshiba is a powerhouse with quality sound and picture. It has Fire TV, so you can just press the remote to ask Alexa to find shows or launch apps. It also learns from your viewing, organizing your screen in an easy-to-use layout.

50- to 55-inch

This is the standard size for average living rooms and one of the most popular TV sizes shoppers look for.

Hisense 50-inch Canvas TV 4K TV: $697.99 (46% off)

Original price: $1,299.99

This TV makes you feel like you're part of the scene. (Amazon)

What we love: It produces enhanced picture quality and theatrical sound.

What to be aware of: It can be a hassle to plug in external devices to the TV once it's mounted.

This Hisense 50-inch TV uses a crystal 4K processor to enhance picture quality and optimize sound. When you're not watching, it can transform any room into a curated gallery experience, displaying more than 1,000 pieces of art and photography. The anti-glare display reduces reflections, and the surround sound makes you feel like you're in an arena.

Insignia 50-inch 4K Fire TV: $159.99 (11% off)

Original price: $179.99

Alexa users can easily connect this TV to their other devices. (Amazon)

What we love: It pairs easily with other Amazon devices and delivers immersive sound.

What to be aware of: Fire TVs work best if you're already an Alexa user.

If you already use Amazon devices, this Insignia 50-inch 4K Fire TV will feel very familiar. The built-in speakers deliver 3D-style sound throughout your living room. Stream tons of free content with Fire TV Channels, Tubi and Pluto TV — no subscriptions required.

READ MORE: Get Amazon October Prime Day tech deals now: Apple AirPods, 60% off Ring doorbells and more

Toshiba 55-inch C350 Series LED 4K TV: $249.99 (38% off)

Original price: $399.99

This TV's unique AI upscaling technology gives near-4K-level picture quality for HD pricing. (Best Buy)

What we love: You get built-in Alexa plus sports and gaming modes.

What to be aware of: Users with non-Alexa smart home systems may have a challenging time connecting to devices.

Upgrade your movie nights with Toshiba's 55-inch C350 4K Fire TV. At $150 off, this model has Alexa built in and gives you clear visuals and well-balanced sound with Dolby Vision and Dolby Atmos. Ultimate Motion technology keeps fast-moving scenes looking smooth, while built-in game and sports modes punch up the color and detail where it counts.

65-inch

Turn your setup into a cinematic home experience with discounted 65-inch screens.

Hisense 65-inch MiniLED 4K TV: $827.99 (45% off)

Original price: $1,499.99

Thousands of mini-LEDs give crystal-clear quality. (Amazon)

What we love: Anti-reflection tech handles bright rooms better than almost anything in this range.

What to be aware of: At 52 pounds, it's a little heavy, which is worth considering if you plan to wall-mount it.

Right now you can get more than $670 off Hisense's ultra-vibrant 65-inch TV. The U7 Series uses MiniLED backlighting for a bright, high-contrast picture that easily cuts through daytime glare. An AI processor works to constantly improve the picture, even on older shows.

Insignia 65-inch Class QF Series LED 4K TV: $299.99 (14% off)

Original price: $349.99

Get $50 off this Insignia model. (Amazon)

What we love: This TV has a little bit of everything, from Dolby Vision and Atmos Audio to Fire TV for convenient access to all your favorite streaming platforms.

What to be aware of: Fire TV comes with ads, which can be annoying for some viewers.

Enjoy intense contrast and highly accurate colors with this Insignia's direct LED backlight and 4K resolution. Dolby Atmos Audio and Dolby Vision create a more immersive experience, and the Fire TV Smart system puts your favorite streaming apps all in one place.

75-inch and up

Go bigger for larger living rooms and home theaters with deals on large models.

TCL 75-inch QM6K Series 4K TV: $849.99 (34% off)

Original price: $1,287.99

This TCL TV has Google TV built in. (Best Buy)

What we love: It includes an Onkyo stereo speaker system and an ultra-slim design.

What to be aware of: Some reviewers mention the processor is slow for gamers.

Whether you're watching movies or playing video games, the TCL 75-inch Google TV has Onkyo subwoofer speakers that give you room-filling sound for a cinematic viewing experience. A dynamic light algorithm helps create halo-free images, while HDR technology produces a brighter image. Google TV also makes it easy to queue up your favorite apps.

LG 77-inch B5 OLED AI 4K TV: $1,499.99 (50% off)

Original price: $2,999.99

This TV is built for gamers and sports fans. (Best Buy)

What we love: A 120Hz refresh rate helps reduce lag, and AI automatically adjusts brightness and sound settings.

What to be aware of: Some reviewers report issues with shadows and glare.

If you're into sports or gaming, this LG 77-inch B5 OLED TV won't disappoint. The fast refresh rate gives smooth, lag-free action, and thousands of self-lit pixels make the picture pop with highlights and deep contrast. Plus, it uses AI to adjust the picture and sound in real time.

READ MORE: October Prime Day home deals: A $100 Keurig, Roombas over 50% off and more

TV accessory deals

These must-have TV accessories like soundbars and mounts give you a clearer look at the game. 

Amazon Fire TV Cube: $89.99 (55% off)
Full motion TV wall mount for 37- to 90-inch TVs: $75.99 (16% off)
DVD player: $30.99 (11% off)

Amazon Fire TV Stick 4K Select: $17.99 (64% off)

Original price: $49.99

Control your TV with Alexa voice commands. (Amazon)

For just $20, turn your TV into a smart entertainment hub with this Amazon Fire TV Stick. It brings your favorite apps together in one place and lets you search, stream and control your viewing experience with Alexa voice commands.

Samsung B-Series soundbar: $97.99 (30% off)

Original price: $139.99

Improve sound and dialogue quality with this soundbar. (Amazon)

Upgrade your TV's sound with Samsung's B-Series soundbar. It automatically amplifies dialogue so you won't miss a word, and it connects via Bluetooth — no extra cords required. Plus, if you already own a Samsung TV, you can control the soundbar with the same remote.

For more deals, visit www.foxnews.com/deals

No-stud TV wall mount: $29.69 (13% off)

Original price: $33.99

Finally, there's an easy way to hang your TV. (Amazon)

Grab a no-stud TV wall mount and forget about a complex setup. It fits TVs between 32 and 75 inches and supports up to 150 pounds. Assemble in just minutes using the supplied hardware, with no drilling required.

FAQs

Shopping for a TV tends to bring up a lot of questions. You're trying to pick the correct brand, size and need to understand all the language around the extra features. To help, we've answered a few of the most asked questions.

What is 4K resolution?

A TV with 4K offers a much clearer picture than regular HD options. It has a resolution called Ultra HD (UHD), which means it has about four times more pixels than a Full HD TV. The higher pixel count makes images on the screen look sharper and more vivid and lifelike.

What features does a smart TV have?

A smart TV gives you much more than just channels. They come loaded with popular apps like Netflix, Hulu, Paramount+ and other streaming services, although you still need subscriptions to use the apps. Many smart TVs also have voice control capabilities through built-in assistants like Alexa or Google Assistant. Plus, they support screen mirroring, which allows you to display content from your smartphone, laptop or tablet on the TV screen.

What size TV should I buy?

The right size TV for you depends on your space and how much room you're willing to give the screen. TVs that are 43 inches and smaller are a good fit for bedrooms, kitchens, dorm rooms and other tight spaces. A 55-inch TV is one of the most common sizes and a go-to choice for average living rooms, so you’ll often find some of the best deals in this range.

For a more cinematic home setup, a 65-inch TV is a popular option. Larger living rooms can handle a 75-inch TV, while spacious rooms and home theaters may be better suited for TVs 85 inches and above.

To take advantage of these deals, you must be an Amazon Prime member. You can join or start a 30-day free trial to start your shopping today.