JOHANNESBURG, SOUTH AFRICA - JUNE 20: A Brazil fan waves her national flag ahead of the 2010 FIFA World Cup South Africa Group G match between Brazil and Ivory Coast at Soccer City Stadium on June 20, 2010 in Johannesburg, South Africa. (Photo by Stuart Franklin/Getty Images) (2010 Getty Images)
Brazil fever is spreading all over the US this month.
From Los Angeles to Miami, there are music festivals, movie festivals and even some art festivals – all with Brazil as its center theme.
That’s because thousands of Brazilians leave the country and flock to the U.S. every July. The reason? To escape the Brazilian winter. Though it’s not exactly freezing in most of the country during its winter season, spicy Brazilian blood flows better in the heat of a welcoming North American summer.
Because of this, major cities from coast to coast have caught on to the trend.
In New York City, the Brasil SummerFest music festival, which attracted record-setting audiences in its first year last year, will take over the Big Apple. Manhattan will also be host to a Brazilian film festival, which is partly sponsored by the Museum of Modern Art.
Erika Elliot, co-founder of the music festival, said it encourages people appreciate Brazilian music.
“Brazilian music is easy to grasp,” said Petrit Pula, Brasil SummerFest co-founder. “There are a lot of other non-Brazilians [like me] that share the same taste.”
For one week, big names and up-and-coming artists will bring some samba, hip-hop, baile funk, MPB, bossa nova, and other genres of Brazilian music to venues all over the City from Central Park to Brooklyn.
The contagious interest in Brazilian culture is not contained to just New York. Miami, one of the hubs of Latin culture in the U.S., has also caught on.
More and more Brazilians are flocking to the sandy shores of South Beach. Events are planned all over the city catering to the emerging Brazilian scene.
Those in Miami said they want to capitalize on the growing number of Brazilian visitors, many of them flush with money.
"The Brazilian buyer loves the finer things in life. To them they come here and if they want something, it is the best," said Michael Goldstein, the president of Mansions at Acqualina, a 5 Diamond luxury building in Sunny Isles. “Different than what they have in Brazil. They come here and if they see something they like, they buy it!"
The takeover doesn’t end on the east coast. The Brazil craze has a solid footing on the west coast as well.
LA is wrapping up its Brazilian Film Festival. The festival opened in Hollywood with a chic gala featuring the film “Open Road,” directed by Brazilian Marcio Garcia and stars Andy Garcia, Camilla Belle, John Savage, Juliette Lewis, Colin Egglesfield and Christiane Torloni.
The idea behind LA’s mid-July Brazilian Film Festival is to promote the country, its cinema, its people, and its culture. In the hub of the filmmaking world, the 5th annual LABFF has pushed to establish Brazil as a place to expand, shoot, and inspire future American moviemaking.
So if you can't visit the South American country soon do not worry. In the summertime, Brazil will come to you.
Serafin Gomez of the Miami Bureau contributed to this report.
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