Apple kicks off Black Friday sale, offers gift cards up to $150
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Apple has made its big return to Black Friday, offering gift cards worth up to $150 on certain products.
The tech giant, which sat out last year’s Black Friday, is offering gift cards worth up to $150 on select Mac computers Friday, but not on its latest MacBook Pros with Touch Bar technology. Gift cards worth up to $100 are available on certain iPad models.
Apple, which started teasing its one-day sale earlier this week, is also offering gift cards worth up to $50 on certain SIM-free iPhone models Friday, but not on its new iPhone 7 and iPhone 7 Plus. Gift cards worth up to $25 are available on the Apple Watch Series 1.
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BEST BLACK FRIDAY DEALS ON iPHONE 7, GALAXY S7, FITBIT, AND THE APPLE WATCH
The last few months have been busy for Apple, which unveiled the iPhone 7 and 7 Plus in September, as well as AirPods, the Apple Watch Series 2 and the Apple Watch Nike+. Last month the company announced a major revamp of its MacBook Pro, which includes the new Touch Bar keyboard technology.
The fact that Apple’s Black Friday sale targets older products disappointed some users on social media.
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Nonetheless, Drexel Hamilton analyst Brian White is confident that the company will have a big 2016 holiday season. “We believe Apple remains one of the best positioned tech companies to benefit from spending trends this holiday season with a well-received iPhone 7/7 Plus, a new Apple Watch and a new MacBook Pro with Touch Bar,” he wrote, in a note released Friday.
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A number of retailers are also touting Black Friday deals on Apple products, such as Target, which is offering $250 gift cards on purchases of the iPhone 7 and iPhone 7 Plus.
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Follow James Rogers on Twitter @jamesjrogers