A Wal-Mart (search) greeter was sacked for apparently showing too much of his friendly side to customers.

Dean L. Wooten, 65, was accused of greeting customers with a computer-generated photo of himself in which he appeared to be naked — except for a carefully placed Wal-Mart bag — and of telling customers that Wal-Mart was cutting costs and the sack was the company's new uniform.

A supervisor at the Muscatine store where Wooten had worked for seven years told him to knock it off after customers complained. He was fired five days later, in September, after he displayed the photo again.

Wooten's application for unemployment compensation was rejected by an administrative law judge, who said "a reasonable person would know the act of showing a naked body wearing a Wal-Mart sack would not be good for the employer's business."

Wooten said he did not see the harm in the photo, which he said was made by a friend who spliced a picture of Wooten's head onto a shot of another man's body.

"When I first seen it, I pretty near died laughing," he said.