Food Shoppers Have a Lot in Common With Stock Shoppers

I think food shoppers have a lot in common with stock shoppers.

They both look for bargains.

And the really smart ones, find them.

The savvy investor buys a stock because she's convinced it's going up.

The savvy food shopper buys maybe a little extra food because she's just as convinced it will go up.

So the stock investor buys and the market holds up.

And the food shopper buys, and Costco's sales are way up.

Defying conventional wisdom that says consumers are hurting, at Costco, they've just been buying.

In bulk. Lots of bulk.

Whole boxes of cheese, cases of cereal, and entire carcasses of meat.

So much cheese and cereal and meat, in fact, that Costco had trouble just keeping that stuff on shelves.

Wal-Mart's Sam's Club stores reporting much the same story.

Discounters not at all discounting the resiliency of their customers.

Now, you could look at all this cheese and cereal and carcasses of meat buying and say, they're panicking, and they're worried prices for those things are going to keep going up, so they're loading up.

And you'd be right.

But is that any different than the savvy investor, equally convinced the doom and gloom talk has pushed down market sentiment so much that stocks, to them at least, look like good buys.

That's the thing about bargain hunters. They look for bargains everywhere.

Whether it's a nice stock, or a nice steak.

Just some food for thought.

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