Some fighters seem to resent fighting on UFC Fight Pass, the promotion's subscription live-streaming service. Lightweight title-challenger Eddie Alvarez isn't one of them.
On July 7, he'll challenge champion Rafael Dos Anjos in the main event of a Fight Pass card. All that the Philly slugger cares about is that he's fighting for gold, not who or how many people see it.
"We can make it on the walkway on the way out," Alvarez told The MMA Hour, recently.
"We could fight right there. Fighting, it doesn't matter, man. We're going to get this thing done, and it's going to be done violently, in a high-pace, violent fashion. That's it. It don't matter what venue it's on, what channel it's on, if it's on at all. The title fight is happening, and Eddie Alvarez is about to be the next lightweight champion whether you like it or not."
Alvarez is a pure fighter, and does it for his own reasons. The organized, sport aspect of it all is really incidental to the longtime elite lightweight.
"I don't give a [expletive] where [the fight takes place]," he continued.
"I don't care if they even got a ref in there. Where this thing is and when it airs and where it airs, that ain't got nothing to do with me. I'm getting a world title-shot."
In fact, Alvarez doesn't even care if fans see him do his thing, so long as he gets to do it. "I'm getting the opportunity to do something that I've been fighting 13 years for," he concluded.
"I don't care where they view this or if they view this at all. I couldn't give two [expletive]. I just want that title-shot."