FILE - Jan. 19, 2011:Retired hairstylist Margaret Vinci Heldt with a photo of a model with a "beehive" hairdo from the February 1960 edition of Modern Beauty Shop magazine. (AP Photo/Caryn Rousseau)
Back in 1960 Margaret Heldt scored a knockout punch with a hair style that became timeless.
Audrey Hepburn had one in 1961 and so did Jennifer Lopez in 2010.
British singer Amy Winehouse wearing a beehive hairdo (The Associated Press)
Margaret's hairdo made ladies stand a little bit taller -- and bit more elegant --thanks to a liberal dose of hairspray.
She debuted the new look in the 1960 edition of Modern Beauty Shop -- and soon it became the most sought-after look in the country.
Margaret died the other day. She was 98.
But the hairstyle she created back in 1960 lives on.
A hairstyle that almost became famous without a name had it not been for the magazine writer --who noticed that Margaret's hair model was wearing a pin -- that looked like a bumblebee.
And from that day on -- Margaret Heldt would be known as the woman who gave the world the beehive hairdo.
Get the recap of top opinion commentary and original content throughout the week.