The Barbie doll debuted on this day in history, March 9, 1959
Mattel founder Ruth Handler (1916-2002) created the iconic doll to inspire girls "to be anything" — the company has sold one billion Barbies since 1959.
"Life in plastic" is trending.
The newest Barbie-inspired trend has made its way into the world of cosmetic surgery, as people are raving over what’s been nicknamed "Barbie Botox."
The cosmetic procedure, medically known as trapezius Botox or "traptox," is administered for a variety of reasons, but what’s most appealing to the public is its neck-slimming impacts.
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American Society of Plastic Surgeons national spokesperson Dr. Barry Weintraub revealed how wildly popular the procedure has become in an interview with Fox News Digital.
"It’s trending now," he said.
"I'm getting patients almost every day asking for it. Matter of fact, I just injected my fiancé yesterday."
The "Barbie Botox" trend has gained steam thanks to the release of the wildly popular 2023 "Barbie" film. (iStock)
The Manhattan-based plastic surgeon said the injection stops the trap muscle from contracting, which slenderizes the neck and mimics the figure of a Barbie doll.
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In addition to resulting in a slimmer neck, traptox has also been proven to relieve neck pain and headaches.
Weintraub described the trapezius muscle behind the neck and back as a "giant triangle" that extends from the shoulders to the spine and inserts into the base of the skull.
Traptox helps alleviate neck pain and headaches in patients, said Dr. Weintraub of Manhattan. (iStock)
With the Barbie Botox procedure, an amount of Botox is injected into this muscle, which relieves pain and muscle spasms.
The procedure involves three injections of Botox into the trap muscle on each side between the shoulder and the neck.
A 3D illustration of the trapezius muscle in the human body is shown here. (iStock)
Results kick in about "four or five" days after the procedure, according to Weintraub.
"If it's pain they're looking to remove or [if they want] to slenderize the neck, this is the right procedure," he said.
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Barbie Botox isn’t just trending due to its name but because it actually works, said Weintraub.
"It's simple — done in the office in a procedure room," he said. "And there's no downtime. There are no other instructions after."
Margot Robbie attends the European premiere of "Barbie" at the Cineworld Leicester Square in London, United Kingdom, on July 12, 2023. She stars in the move along with Ryan Gosling. It was one of this summer's most highly anticipated releases. (Wiktor Szymanowicz/Anadolu Agency via Getty Images)
The Barbie Botox procedure in Weintraub’s office costs $2,000 since it takes "a lot of Botox" to cover such a big muscle, the doctor said.
"It's not like tiny areas of the face, crow's feet, frowns," he said. "It's a big bulky muscle."
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"I think it's a terrific addition to all the other [procedures] we have."
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