A New Jersey pizza enthusiast named Brian Northrup has managed to polish off one whole Domino’s pie each day for 367 days. Why? To prove the point that an unconventional diet can be outmatched by a rigorous workout routine.
“You can workout a bad diet,” Northrup told Foodbeast. “That is absolutely a goal in this, but it’s not the only goal.” He strives to show others — through extreme tactics — that people don’t need to stress over everything they eat. Northrup’s fitness journey, which he documented on Instagram, Youtube, and Snapchat, actually caused him to lose weight — pre-pizza, he weighed in at 167.1 pounds, and on July 31 the scale read 161.2.
On the last day of his project, Northrup ate three celebratory pizzas instead of one (spinach and tomato; pineapple and feta; and sausage and bacon), then posted an Instagram photo of himself rocking a fresh six-pack and sculpted, vein-crossed arms.
“I’ve increased my strength, speed, AND (most important to me) my cardiovascular endurance over the course of this endeavor,” the caption reads. “Also, I haven’t been sick for a single day of this experience, nor have I injured myself a single time.”
Foodbeast reports that Northrup’s inspiration comes from Devin Cunningham, who ate Chipotle for 366 days. But, unlike Northrup, Cunningham measured portions around specific amounts of protein, fat, and carbohydrates. Northrup just housed full Domino’s pizzas.
This article was originally on The Daily Meal.