America's Sweetest Treat Mascots

Born: 1964 Most famous quote: “They're always after me Lucky Charms!" Also known as: Sir Charms, L.C. Leprechaun When Lucky was born, he proclaimed, "‘Tis a charmin’ cereal ... simply charmin’!" Lucky Charms was the first cereal to include marshmallows. In 1975, General Mills attempted to replace Lucky with “Waldo the Wizard.” However, he magically disappeared and Lucky returned within a year. Arthur Anderson, an American actor, performed Lucky's Irish accented voice for 29 years, beginning in 1963. (General Mills)

Born: 1959 In 1954, General Mills debuted Trix breakfast cereal. Disney's Brer Rabbit originally appeared on the boxes. The original catchphrase for Trix was, “I’m a rabbit and rabbits are supposed to like carrots. But I hate carrots. I like Trix.” According to a General Mills spokesperson, the Trix Rabbit has eaten the cereal twice — in 1976 and 1980. (General Mills)

Born: 1971 Twinkies were first created in 1930, but "Twinkie the Kid" didn’t make his advertising debut until 1971. Twinkie the Kid is dressed as a wrangler. He wears a kerchief, boots, gloves, and a cowboy hat. (Veronica Johnson)

Born: 1962 Most famous quote:  “I'm cuckoo for Cocoa Puffs"  Sonny the Cuckoo bird was designed by Gene Cleaves in 1962 but redesigned in 2004. In the earlier years, he could be seen wearing a pink and white-striped shirt. (General Mills)

Born: 1965 Family members: wife Poppie Fresh (The Pillsbury Doughgirl); son Popper; and Baby daughter Bun Bun. Secret talent: The Pillsbury Doughboy likes to rap. The Pillsbury Doughboy’s formal name is Poppin’ Fresh. His first words were “Hi! I’m Poppin’ Fresh, the Pillsbury Doughboy. Nothing says lovin’ like bakin’ in the oven, and Pillsbury says it best.” He has been an opera singer, rapper, poet, painter, ballet dancer, and skydiver. Within three years of the Doughboy’s debut, he had an 87 percent recognition rate. The first Pillsbury doughboy doll cost $16,000 to create. It had five bodies and 15 heads. Before advanced computer technology, it took 24 shots for every one second of commercial. (General Mills)

Born: Snap was born in 1933, 80 years-old. Crackle and Pop were born in 1939, 74 years-old. Illustrator Vernon Grant is the creator of Snap, Crackle and Pop. He drew them after hearing a Rice Krispies jingle on the radio. He then brought the sketches to the N.W. Ayer agency in Philadelphia, who was in charge of the Kellogg’s campaign. During World War II, they posed patriotically in military clothing, urging consumers to "Save Time, Save Fuel, Save Work." The trio have different names in different countries. In Sweden, Snap, Crackle and Pop are called "Piff, Paff, Puff." In Germany, they are called “Krisper, Knasper, Knuster.” (Veronica Johnson)

Born: 1916 Mr. Peanut was created by 14-year-old schoolboy Antonio Gentile when he submitted his sketch of a “peanut man” to win the Planter’s contest for a brand icon. The top hat, monocle and cane were later added. Mr. Peanut’s original name was Bartholomew Richard Fitzgerald-Smythe. In 1997, the Mr. Peanut balloon first appeared in the Macy’s Thanksgiving Day Parade. In 2004, Mr. Peanut earned a spot on Madison Avenue’s Advertising Walk of Fame. "Saturday Night Live" funnyman Bill Hader is the current voice for Mr. Peanut. (AP)

Born: 1954, 59 years old Most famous quote: “Oh yeah!” Original name: Pitcher Man The Kool-Aid Man has three ice cubes in his head and measures eight feet tall and five feet wide! He has his own footprints on the Hollywood Walk of Fame. (AP)

Born: Early 1940s Common misconception: No relation between the Sprite Boy and Sprite soda. Sprite Boy was originally the Coca-Cola mascot. He was created to advertise and associate the term “Coke” with Coca-Cola. “Coke” was used for the first time in a magazine ad in 1941. Sprite Boy was used so frequently in advertising that he wore two different hats: a bottle cap and a soda jerk’s hat. These represented both sides of the brand (Coke in a bottle and Coke from a soda fountain.) (Coca-Cola)