Return of the Ford F-100?
{{#rendered}} {{/rendered}}1965 Ford F-100 (Ford)
Ford’s latest concept truck is a monster called the Atlas, but its next production pickup could be quite a bit smaller.
PickupTrucks.com has spotted a fleet of pickups undergoing testing that could mark the return of the F-100 model name, which would slot under the F-150 in the company’s lineup.
Although far from confirmed, the heavily camouflaged vehicles appear to be slightly smaller than the current F-150, with a narrower track and body. They also ride on five-lug wheels, instead of six like the F-150, indicating a lighter duty ride. Based on the shape of the exhaust pipes, it's also possible that they were powered by diesel engines.
{{#rendered}} {{/rendered}}Ford discontinued the Ranger small pickup last year, saying the improved fuel efficiency and close pricing of the much larger F-150 made it redundant, but rumors have persisted that it could re-enter the segment soon.
In a recent interview with Car and Driver, Ford’s truck marketing manager, Doug Scott, confirmed that the company had determined that a market still existed for a very affordable pickup with great fuel economy and capabilities like a 1,000-pound payload and 3,000-pound tow rating, but that a business case for it had not been pinned down.
First introduced in 1948 as the F1, the F-100 was joined by the heavier duty F-150 in 1975, and essentially replaced by the Ranger in 1983. Interestingly, Ford recently introduced an all-new Ranger for foreign markets, but it wasn’t engineered with the U.S. in mind.
{{#rendered}} {{/rendered}}Maybe the new prototypes explain why.