Indianapolis brewery is using 'Tom Brady sux' as expiration date for beer

Sep 21, 2014; Foxborough, MA, USA; New England Patriots quarterback Tom Brady (12) reacts to a failed pass attempt during the fourth quarter against Oakland Raiders at Gillette Stadium. The New England Patriots won 16-9. Mandatory Credit: Greg M. Cooper-USA TODAY Sports

It's becoming more evident every day that the Indianapolis Colts are bigger rivals to the New England Patriots than any team in the AFC East.

First, it was an Indianapolis bakery making "Deflatecakes" to celebrate Tom Brady's suspension. Then, Bill Belichick and Robert Kraft took turns taking shots at the Colts during Willie McGinest's Hall of Fame induction ceremony.

And now, Indy-based brewery, Sun King Brewing Co., is using Brady's name as an expiration date. How? By simply printing "Tom Brady sux" on the bottom of every beer can.

After all of this back-and-forth between the Colts and Patriots, the Week 6 matchup in Indianapolis is sure to be must-watch. It marks the return of Brady from his suspension, which means he's going to come out firing and probably throw for 500-plus yards and set all sorts of records.

The Colts and Patriots will battle for the top spot in the AFC for years to come, as they have in the past when Peyton Manning was in Indianapolis.

(h/t Twitter)