Iowa cross latest attempt at stealth cellphone towers as industry tries to disguise growth
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Many telecommunications companies are trying to camouflage cellphone towers by disguising them as something else — a cactus in the desert, a silo in farm country or a palm tree reaching into a sunny sky.
It's another indication of how the industry is evolving to meet the demands of consumers who insist on ever-increasing amounts of wireless information but won't tolerate large antennas looming over their homes, parks and other beloved sites.
So-called stealth cellphone towers have been around for more than two decades and appear to be growing in popularity.
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But the issue can be sensitive. An Iowa church wants to build a tower in the shape of a cross. Some neighbors think the design will be too big and too out of place.