The Haka, a traditional Māori dance, was made popular by the All Blacks rugby team of New Zealand. Arizona perfected the art pregame vs. UCLA.
Captured by the ESPN College Football broadcast (and shared on their Vine account), this Arizona football team looked especially intimidating in their strong red uniforms. It was quite a show for the home fans before the game began.
But Arizona isn't the only team in college football to perform this pregame routine. BYU and the University of Hawaii have also popularized the ritual.
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(h/t ESPN College Football)