Style + Beauty

Pro Tips From Makeup Artist Sonia Kashuk


Sonia Kashuk has always believed that you don’t have to compromise style, design or quality to provide great value. That thinking led her to create an entirely new genre of beauty products which deliver luxurious makeup in elegant packaging at an accessible price point.

For 13 years, Sonia's incomparable makeup line has been offered at Target, where consumers can purchase the same exceptional cosmetics and beauty tools that the pros use, all at prices that won’t break the bank.

Check out our collection of videos to watch live demos from Sonia herself, and learn some hot tips and tricks for applying some of Sonia's favorite products.