Taco Bell’s food mashup streak continues with the introduction of its new Sriracha-infused food line up.
After circulating Internet rumors, a Yum! Brands spokesperson confirmed to the Washington Post that several Sriracha items are now being tested in Kansas City-area locations of the taco chain.
“Our customers love spicy food and we know that Sriracha is on the top of their list as the latest, most relevant flavor,” Taco Bell spokeswoman Stephanie Perdue said in a statement.
“This test brings together two things our consumers are passionate about: Taco Bell and Sriracha, and we’re looking forward to hearing the feedback from our fans.”
— Connor Sheets (@ConnorASheets) October 13, 2014
To say that people are excited is an understatement.
is there such a thing as too much Sriracha??? http://t.co/B4ZFw9GgPW
— Jonathan Cheban (@JonathanCheban) October 13, 2014
— katie heines (@katieheines) October 10, 2014
The Post reported that the following items will be available from now through mid-November at participating Taco Bell locations:
-- Sriracha Beef Griller
-- Sriracha Taco and Taco Supreme
-- Sriracha Quesarito
-- Sriracha Nachos
--Sriracha Quesarito Box
--Sriracha Grande Scrambler
Whether there’s just some sauce squirted on top of tacos, or the spicy condiment is incorporated throughout remains a mystery. (Sriracha crusted taco shell, anyone?)
After the wild success of Doritos Tacos Locos, this next food cult mashup could mean more big business for Taco Bell.