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Florence Henderson, who became the ultimate TV mom when she took on the role of Carol Brady in '70s sitcom "The Brady Bunch," has died, her reps revealed. She was 82.

Henderson died Thursday night at Cedars-Sinai Medical Center in Los Angeles, after she was hospitalized the day before, said her publicist, David Brokaw. Henderson suffered heart failure, her manager Kayla Pressman said in a statement.

Family and friends had surrounded Henderson's hospital bedside, Pressman said.

On the surface, "The Brady Bunch" resembled just another innocuous TV sitcom about a family living in suburban America and getting into a different wacky situation each week.

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But well after it ended its initial run, in 1974, the show resonated with audiences, and it returned to television in various forms again and again, including "The Brady Bunch Hour" in 1977, "The Brady Brides" in 1981 and "The Bradys" in 1990. It was also seen endlessly in reruns.

"It represents what people always wanted: a loving family. It's such a gentle, innocent, sweet show, and I guess it proved there's always an audience for that," Henderson said in 1999.

Premiering in 1969, it also was among the first shows to introduce to television the blended family. As its theme song reminded viewers each week, Henderson's Carol was a single mother raising three daughters when she met her TV husband, Robert Reed's Mike Brady, a single father who was raising three boys.

The eight of them became "The Brady Bunch," with a quirky housekeeper, played by Ann B. Davis, thrown into the mix.

The blonde, ever-smiling Henderson was a known Broadway star when the show began, having originated the title role in the musical "Fanny." But after "The Brady Bunch," she would always be known to fans as Carol Brady.

"We had to have security guards with us. Fans were hanging on our doors. We couldn't go out by ourselves. We were like the Beatles!" she said of the attention the show brought the cast.

Like the Beatles, there was even a Saturday morning cartoon version called "Brady Kids," although Henderson was not in that show.

She and Reed did return, however, for "The Brady Bunch Hour, "The Brady Brides" and "The Bradys." So did most of the original cast.

She was also back again in 1995 when a new cast was assembled for "The Brady Bunch Movie," a playful spoof of the original show. This time she was Grandma Brady opposite Shelly Long's Carol. Numerous memoirs also kept interest in the show alive, as cast members revealed they were more than just siblings off camera. Barry Williams, who played eldest son Greg Brady, would confess to having a crush on his TV stepmom. Henderson, in her own book, denied having any relationship with Williams.

Williams, 62, acknowledged Henderson's death on Twitter early Friday.

"Deeply saddened. Florence was one of the most gracious people I have ever known, Proud to call her Mom and life long friend. #RIPFlorence."

Henderson was a 19-year-old drama student in New York when she landed a one-line role in the play "Wish You Were Here."

Richard Rodgers and Oscar Hammerstein II were so impressed they made her the female lead in a 1952 road tour of "Oklahoma!" When the show returned to Broadway for a revival in 1954, she continued in the role and won rave reviews.

To broaden her career, Henderson took acting, dancing, singing and guitar lessons, even studying French and Italian.

She went on to play Maria in a road production of "The Sound of Music," was Nellie Forbush in a revival of "South Pacific" and was back on Broadway with Jose Ferrer in "The Girl Who Came to Supper" in 1963.

She made her movie debut in 1970 in "Song of Norway," based on the 1944 operetta with music by Norwegian composer Edvard Grieg.

Her career nearly came to an end in 1965 when she suddenly lost her hearing while appearing in "The King and I" in Los Angeles. She was diagnosed with a hereditary condition called osteosclerosis.

"Corrective surgery in both ears restored my hearing," she said in 2007.

As her TV career blossomed with "The Brady Bunch," Henderson also began to make frequent TV guest appearances. She was the first woman to host "The Tonight Show" for the vacationing Johnny Carson.

For eight years she also commuted to Nashville to conduct a cooking and talk series, "Country Kitchen," on The Nashville Network. The show resulted in a book, "Florence Henderson's Short Cut Cooking."

After "The Brady Bunch" ended its first run, Henderson alternated her appearances in revivals of the show with guest appearances on other programs, including "Hart to Hart," ''Fantasy Island" and "The Love Boat."

In later years she also made guest appearances on such shows as "Roseanne, "Ally McBeal" and "The King of Queens."

Florence Agnes Henderson was born Feb. 14, 1934, in the small town of Dale in southern Indiana. She was the 10th child of a tobacco sharecropper of Irish descent.

After high school she moved to New York, where she enrolled in a two-year program at the American Academy of Dramatic Arts, her studies financed by a theatrical couple who had been impressed by her singing when they saw her perform in high school.

She dropped out of the program after one year, however, to take the role in "Wish You Were There."

Henderson married theater executive Ira Bernstein and the couple had four children before the union ended in divorce after 29 years.

Her second husband, John Kappas, died in 2002.

Earlier this month, Henderson revealed to Fox News Magazine that she had younger suitors sending her messages.

"On my website... I get a lot of interesting emails from younger men going, 'We think you're hot!' and 'I'd love to take you out,' which is very sweet," Henderson said.

"And … um … I don't know. I haven't taken any of them up on that yet, but I might."

She is survived by her children; Barbara, Joseph, Robert and Lizzie, their respective spouses, and five grandchildren.

The Associated Press contributed to this report.