You break it, you buy it.

A French man is about to learn that lesson the hard way after going on a rampage Thursday at an Apple store in Dijon, smashing at least a dozen iPhones and other Apple computers estimated to be worth more than $13,000.

In a series of videos posted on YouTube, the unidentified man calmly walks around the store while slamming a pétanque metal ball – used in the French lawn bowling game – into the devices.

"Apple is a company that violated European consumers' rights. They refused to reimburse me, I told them: 'Give me my money back'. They said no. So you know what's happening? This is happening!" the man said in the video, according to The Local.

Another video shows the man trying to run away from mall security guards, but is restrained.

The man was arrested by French police and an investigation is now underway, The Independent reported.