Primm family looks to rebuild iconic brand through major investment

President of the Primm South Real Estate Company, Cory Clemetson, discusses plans to modernize Primm’s casino properties and rebuild the destination’s brand through long-term investment.

President of the Primm South Real Estate Company, Cory Clemetson, discusses the future of Primm, including modernization efforts, brand development and the potential impact of a planned airport.