NYC retro video store Night Owl finds booming success as Gen Z embraces physical media

Night Owl Video, a retro store in NYC, celebrates one year of booming business. Co-owners Aaron Hamel and Jess Mills discuss the surprise demand for VHS, DVDs and physical media from younger customers, including Gen Z.

Night Owl Video, a retro video store in New York City, celebrates its first anniversary with booming business, driven by a surprising demand for physical media. Co-owners Aaron Hamel and Jess Mills reveal that Gen Z customers are increasingly seeking out VHS tapes, DVDs and Blu-rays, appreciating the tactile experience over digital streaming.