Learn how to go beyond the likes, comments and shares with your social media strategy using a three-step marketing and sales campaign. In this interactive event, you’ll learn a systematic approach for turning cold traffic into your best buyers with experts Kim Walsh-Phillips and Kelly LeMay.

Register to learn how to:
• Use social media as an entry point into your sales process
• Build trust by offering insightful, relevant content that drives sales
• Target your ideal customer with social media advertising
• Create an opt-in process to generate leads for your business
• Convert those leads to sales with an irresistible offer

Watch the presentation and join in the Q&A to convert more followers into paying customers in this special event organized by Entrepreneur and Comcast Business.

Panelists:
Kim Walsh-Phillips is CEO of Elite Digital Group, a direct-response social media agency responsible for over a billion dollars generated online. She's the author of the "No B.S. Guide to Direct Response Social Media Marketing," with Dan Kennedy, is behind the daily podcast, “Facebook Sales Strategies” on iTunes and writes for Entrepreneur magazine, Business Insider and Digital Marketer. She’s also a mompreneur who relies heavily on coffee, laughter and prayer.

Kelly Lemay is COO of the same firm, Elite Digital Group, and a contributing author of "No B.S. Guide to Direct Response Social Media Marketing." She has a passion for boundless creativity, impressive ROI, fresh design, iced coffee, split testing and ChapStick.

Moderator:
Jill Schiefelbein is the owner of The Dynamic Communicator™. She successfully creates and executes communication and education strategies that help people and companies increase sales, retain existing customers, and build consumer efficacy.