TheWrap: How Fox News’ 3 A.M. Ratings Juggernaut, ‘Red Eye With Greg Gutfeld,’ Beat Piers Morgan

Gutfeld: “We are the most unlike any show around, and it’s because we’re unprofessional;”

Buried in the depths of the early morning 3 a.m. hour lies a Fox News show that is consistently besting shows on competing networks in daytime and even primetime timeslots in the choice 25-54 demographic.

“Red Eye with Greg Gutfeld” finished September ranked 21 out of all cable news shows in the prime 25-54 demo — above CNN’s flagship primetime show “Piers Morgan Live” and well above the channel’s much-hyped Zucker era offerings. It steadily beats plenty of MSNBC shows, too.

Meanwhile, since the show launched in February 2007, Gutfeld has become possibly the hardest-working man at Fox News, between “Red Eye,” “The Five” and occasionally segments on or substitute hosting gigs for “The O’Reilly Factor.”

What’s the secret of the show’s success? TheWrap sat down with Gutfeld and his co-hosts Bill Schulz and Andy Levy just before a taping to find out.

READ THEWRAP'S INTERVIEW WITH GREG, BILL AND ANDY

Red Eye in the News

 

Check out Greg's latest book

Funny and sarcastic to the point of being mean (but in a nice way), The Joy of Hate points out the true jerks in this society and tells them all off while making hilarious observations on the manufactured outrage of an oversensitive, wussified culture. Buy the book on Amazon.

Visit Greg's Facebook page. Follow @greggutfeld on Twitter.

Check out Greg's book tour schedule.

Guests

  • Dagen McDowell

    @dagenmcdowell
  • Walter Kirn

    @walterkirn