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Worried consumers are flocking to Apple’s forums to offer comments and observations on the new iPad, which reportedly runs hotter than previous models -- temperatures that don't bother Apple at all.

A thread on Apple’s discussion boards called “New iPad Overheating?” has stretched to 17 pages since it was started on Friday, the day the new iPad went on sale.

“Just got my new iPad. I'm loving the screen and speed but there's something weird about it. It gets rather warm/hot after 30minutes of usage. It has never happened on my iPad 2. Do you think it's harmless or .... ? one user posted the day he bought the new iPad.

Other users have since weighed in , noting that yes, it does indeed seem to get hotter than previous models. Some users even contemplated returning their iPads, worried that the heat may become an issue.

“While I was playing a bubble popper game it got very hot so I removed it from the case. I didn't want to fry the innards. When I set it on my lap - it burned my thighs! I had a red rectangle on my thighs for about 15 minutes!” One angry consumer noted.

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“Mine also overheats ... I will wait a week also, then it is going to find a new home unless there is some form of resolution,” another wrote.

Nothing to worry about, Apple said.

Noting the many cutting-edge components within its newest gizmo, Apple spokeswoman Trudy Muller told FoxNews.com that temperatures were well within a normal range.

"The new iPad delivers a stunning Retina display, A5X chip, support for 4G LTE plus 10 hours of battery life, all while operating well within our thermal specifications,” Muller said.

Dutch website Tweakers.net. ran a thermal analysis on the new iPad and confirmed the temperature was about 10 degrees hotter than the earlier one. Apple’s specifications say that the iPad can run at temperatures up to 95 degrees Farenheit. Tweakers found the iPad running as hot as 92.5 degrees -- hot, but still within range.

The site attributes that warmth to the graphics processor. Other reports point the finger at the LTE wireless chip, which uses more power and runs hotter than other wireless chips.

“If customers have any concerns they should contact AppleCare,” Muller told FoxNews.com.