Every year, millions of people around the world get jabbed with Botox in hopes of maintaining a youthful look – but how much is too much?

The U.K.’s largest cosmetic surgery provider reports that some people are overly obsessed with getting a freeze-frame face.

As a result, the Harley Medical Group has announced that its surgeons are trying to curb the use of the anti-wrinkle product by recommending smaller doses — and even says some doctors are turning away patients who demand injections they don’t need.

There is even a new term for people binging on Botox called, “Wrinklerexia."

"Used properly, Botox is a fantastic cosmetic surgery treatment giving smoother, tighter and more youthful looking skin,” Liz Dale, director of The Harley Medical Group, said in a news release. “But like with any procedure, it's highly unadvisable to have more done than is necessary.”

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