Women aren't picking out the latest Tupperware anymore, but choosing which color Taser gun would fit best in their purse.
Groups of women meet up at each other's homes to discuss buying Taser guns to protect themselves.
Tasers use compressed nitrogen to fire two barbed darts that can penetrate clothing to deliver a 50,000-volt shock to immobilize people.
Lynne Rigberg recently hosted a party at her home in Arizona. She explained the Taser gun and presented the device in a range of colors, including metallic pink.
"If you know you're going to be in a certain situation where you might be uncomfortable, why not have it with you?" Rigberg said. "It just makes you more confident."