LONDON – British brand management company DIC Entertainment said on Wednesday it had signed up Warren Buffett to create an animated DVD series featuring the billionaire investor as a financial mentor for children.
The series titled "The Secret Millionaire's Club" will feature the words, voice and likeness of Buffett, who runs Nebraska-based investment company Berkshire Hathaway (BRK).
In the shows Buffett will help four children decide what local companies and businesses to invest in with story lines involving corporate raiders, crooked politicians and corrupt accountants, DIC Entertainment said in a statement.
Production is underway and will consist of 13 titles with the first two scheduled for release before the end of the year.
Financial terms of the partnership deal with Buffett, the world's second-richest person behind Microsoft (MSFT) founder Bill Gates according to Forbes.com, were not disclosed.
DIC Entertainment, which has a market value of around 108 million pounds ($189 million), has its headquarters in Burbank, California.
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