The PGA Tour event in Tampa Bay has new life with a new title sponsor.
The tour announced Friday that Valspar, a Minneapolis-based paint company, has signed on as the title sponsor for the next four years. The Valspar Championship will be March 13-16, and it keeps intact a Florida swing of four straight tournaments in March.
The tournament is held on the Copperhead course at Innisbrook, which several players regard as one of the best tournament courses in Florida.
BB&T Corp., out of Winston-Salem, N.C., will be the presenting sponsor for the next four years.
The Tampa Bay tournament did not have a title sponsor last year. There were questions whether it could continue in 2014 without one. Valspar is the fourth title sponsor since 2003.