World's top 10 places for chocolate

From all-you-can-eat cocoa-driven buffets to Madrid’s favorite late-night pick-me-up, here is our guide to chocoholic heaven.

  • 1. Maison Cailler, Broc, Switzerland

    Maison Cailler, Broc, Switzerland

    Maison Cailler

    Tour the home of one of Switzerland's oldest chocolate brands in the Swiss village of Broc, where Cailler has operated a plant since 1898. See how the famed chocolate is produced, then treat your senses with a generous sampling in the factory's tasting room.

    Planning: Visits take up to an hour and a half. Nearby are walking paths and trails for hikers. Go for a climb or walk the footpath along Lake Gruyère.

  • 2. Magnolia Bakery, New York City

    Magnolia Bakery, New York City

    Magnolia Bakery

    This cozy little 1950s-style bakery shot to fame when characters from the TV series Sex and the City stopped by for a cupcake-fueled sugar rush. As well as red velvet chocolate cupcakes, the bakery dispenses a rainbow of brightly colored cupcakes, plus banana pudding, cookies, cherry cheesecake, and brownies. The German chocolate cake is a high point.

    Planning: Magnolia has four outlets—including the Bleecker Street branch featured in Sex and the City.

  • 3. Max Brenner, New York City

    Max Brenner, New York City

    Max Brenner

    Known for its hot chocolate served in a specially designed hand-warming “hug mug,” the Broadway shop and restaurant offer a mind-boggling array of cacao-based product from chocolate truffle martini and chocolate fondue to Young’s chocolate stout.

    Planning: Max Brenner is at 841 Broadway and 141 Second Avenue.

  • 4. Maya Chocolate, Tabasco, Mexico

    Maya Chocolate, Tabasco, Mexico

    Mexico Tourism Board

    Here in the likely birthplace of chocolate—the word itself possibly deriving from the Maya xocoatl—taste hot chocolate Maya style: thick, foamy, bittersweet, and flavored with chili peppers. The Spanish conquistadors tempered the bitter brew with sugar, cinnamon, ground almonds, and milk. Try it both ways.

    Planning: Comalcalco, Tabasco, has a cacao museum and cacao haciendas.

  • 5. Sachertorte, Vienna, Austria

    Sachertorte, Vienna, Austria


    A chocolate sponge cake, thinly coated by hand with apricot jam and then covered with dark chocolate icing, Sachertorte is named for its 1832 inventor, Franz Sacher. He created the dessert to impress his employer, Klemens Wenzel, Prince von Metternich, gaining fame and fortune for himself. In 1876 his son Eduard opened Vienna’s Hotel Sacher—visit the splendid café or one of Vienna’s four Sacher shops.

    Planning: Top your Sachertorte with unsweetened whipped cream and drink it with coffee or champagne.

    See all 10 places for chocolate at National Geographic Traveler

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