Big-time producer Matt Alvarez has been tapped to join Relativity Media as new executive vice president of production and president of the studio’s new multicultural division.
According to The Hollywood Reporter, Alvarez – who produced such films as “Ride Along,” “Are We There Yet?” as well as the upcoming movie about N.W.A., “Straight Outta Compton” – will begin at his new post next month. As head of the multicultural division, he will focus on developing projects with a diverse pool of filmmakers.
“Relativity is a wonderful home for filmmakers and creative talent, as I learned while collaborating with them on ‘Beyond the Lights,’” Alvarez said in a statement, referring to the Gina Prince-Bythewood romantic comedy due out this November. “I am excited to work with Tucker (Tooley, Relativity’s president), Robbie (Brenner, production president) and their entire team on implementing our vision for a multicultural division.”
In a statement, Tooley described Alvarez as one of the most creative and successful executives in the industry, and “the perfect person to build out our new multicultural division.”
“He has a keen eye, remarkable relationships and an incredible track record,” he said. “We have had a great experience working with him on ‘Beyond the Lights’ and look forward to building off that success.”
The new division will launch with “Beyond the Lights,” which stars Gugu Mbatha-Raw (“Belle”) as a young musician on the brink of stardom and features Nate Parker, Minnie Driver and Danny Glover.”
Alvarez began his career at New Line Cinema, where he worked on films like “Rumble in the Bronx.” He later launched Cube Vision with rapper/actor Ice Cube, where he produced the “Barbershop” franchise, the “Are We There Yet?” movies and “Next Friday.”