National Wear Red Day Encourages Americans to Dress for a Cause

If you find yourself seeing red today, fear not; it’s for a good cause. Friday marks the American Heart Association’s annual Wear Red Day 2011.

Designed to draw attention to the importance of heart health for women, National Wear Red Day encourages Americans across the country to wear red to show support.

Launched in 2004, the association’s Go Red for Women campaign has also enlisted the help of celebrities over the years, especially in the fashion industry. The annual Heart Truth’s Red Dress Collection fashion show, which will take place this year on Feb. 9, has attracted stars like Kim Kardashian, Jennie Garth, Valerie Bertinelli and more. This year’s show will include Jennifer Love Hewitt, Julianne Hough, Eve and Dita Von Teese, among others.

Check out FOX411’s coverage of last year’s Heart Truth Red Dress show last year above.