Lolita Fashion Hits Tijuana

Inspired by the growing popularity of Anime, a group of 20somethings in Mexico are bringing back the 1970s style.

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    Daniella Michel (L) Claudia Cardenas (C) and Fatima Kato (R) are inspired to dress in what’s called “Lolita Fashion”—a style they say fits who they feel they really are.   
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    "We’re choosing to dress like this. You have to have a secure, confidant, and most of all fierce attitude dress in Lolita,” Fatima Kato (in photo) says.
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    Gisselle Meza
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    We’re pleasing ourselves not the world. It makes me feel free. Showing myself in a different way,” says Daniella Michel (in photo).
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    Stephanie Gonzalez
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    The fashion of Lolita dates back to the 1970s when Japanese clothing brands like Pink House and Milk and Pretty began selling clothing in the style. The style is a subculture of fashion given rise from the popularity of Anime and, by the early 1990s, Japanese girl band Princess, Princess aka Puri-Pun.
    Fatima Kato
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    The women casually stroll through the street of downtown Tijuana, dressed modestly in Victorian-era clothing.
    Jeanette Carrillo
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    Lolita Lorenzo Gomez.
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