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Lance Armstrong and 7 Athletes Who Lost Their Endorsement Deals
Things are going downhill for Lance Armstrong, and fast. A few weeks ago, the U.S. Anti-Doping Agency released a report which contains evidence to support their allegations that the seven-time Tour de France winner was using performance enhancing drugs over the past decade. He's since been stripped of his titles, and he's also stepped down as the director his LIVESTRONG foundation — and that's just the beginning. According to USA Today, Armstrong is losing his sponsorship and endorsement deals as well. Radio Shack, Anheuser-Busch and Nike have dropped Armstrong, and 24 Hour Fitness and Giro Helmets have followed suit. In addition, Armstrong has stepped down from the board of energy-drink manufacturer FRS, and his name and image are being removed from the packaging of specialty foods manufactured by Honey Stinger, a company he partially owns. Things certainly seem to be spinning out of control for the former champion, considering his sponsors are dropping him left and right. But at the very least, he's in good company; plenty of other athletes have lost their lucrative sponsorship deals. Have a look below:
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Michael Vick's dogfighting charges didn't just land him in jail — they landed him in the doghouse with more than a few of his commercial endorsement partners. The then-Atlanta Falcons quarterback was completely dropped by Rawlings, while Reebok and Upper Deck suspended sales of his memorabilia.read moreReutersShare![Mike Tyson]()
- Published8 Images
Lance Armstrong and 7 Athletes Who Lost Their Endorsement Deals
Things are going downhill for Lance Armstrong, and fast. A few weeks ago, the U.S. Anti-Doping Agency released a report which contains evidence to support their allegations that the seven-time Tour de France winner was using performance enhancing drugs over the past decade. He's since been stripped of his titles, and he's also stepped down as the director his LIVESTRONG foundation — and that's just the beginning. According to USA Today, Armstrong is losing his sponsorship and endorsement deals as well. Radio Shack, Anheuser-Busch and Nike have dropped Armstrong, and 24 Hour Fitness and Giro Helmets have followed suit. In addition, Armstrong has stepped down from the board of energy-drink manufacturer FRS, and his name and image are being removed from the packaging of specialty foods manufactured by Honey Stinger, a company he partially owns. Things certainly seem to be spinning out of control for the former champion, considering his sponsors are dropping him left and right. But at the very least, he's in good company; plenty of other athletes have lost their lucrative sponsorship deals. Have a look below:
- Lance Armstrong and 7 Athletes Who Lost Their Endorsement Deals















