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Terra gets Olympic Internet rights
Saturday, July 05, 2008
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MEXICO CITY — Internet company Terra says it has been awarded Internet and mobile rights to transmit the 2008 Beijing Olympic Games in Latin America.
Terra says its Olympic Games site will go live Aug. 1. It will include 13 different channels where users can choose whatever event they want to see 24 hours a day.
Terra says users will have access to streaming and live coverage, as well as photo galleries and the latest Olympic news. It will also give access to cell phone users by SMS.
The deal was announced Thursday by Terra and the International Olympic Committee.
Terra, owned by Spain's Telefonica, is Latin America's largest Internet company with presence in 17 Latin American countries and the United States.
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