By , Chris Rush
Published October 05, 2016
It’s no secret that small businesses find hiring to be a top HR challenge. In fact, a recent ADP study found that 40 percent of small businesses believe filling an open position is more difficult than expected and 32 percent said it took longer than expected.
However, despite the fact that recruitment can be challenging for small business owners, they employ nearly half of the U.S workforce, and account for more than 60 percent of the private sector’s net new jobs. Perhaps this is because small businesses are unique in that they can offer compelling opportunities that larger corporations cannot.
Related: The Key to Hiring the Best Employees
Sure, large companies offer great benefits and competitive pay -- but small businesses can offer those too. A recent ADP study reveals that 75 percent of small businesses (those with between 10 and 49 employees) currently offer health insurance -- and one of the top reasons they gave for offering health insurance is to stay competitive with other companies vying for top talent.
Related: 6 Tips for Hiring at Your Small Business
But the recruitment opportunity doesn’t end there. By the nature of their size, small businesses can offer employees important advantages they won’t find at a larger organization, including:
These unique advantages can be very important to the right job applicant, so it’s critical that small businesses market them to potential employees. How? By being proactive and highlighting the important elements that make your company culture unique. And, whatever you do, make sure it’s authentic. Today’s consumers and the workforce will look elsewhere if they perceive that a company doesn’t reinforce its words with action.
Related: How to Hire Like a Pro
Every small business offers unique employment opportunities and those opportunities can be more appealing to some employees than what they might find in larger corporations. Understanding your company’s advantages -- and communicating them clearly during the application and interview processes -- can help you attract the right person for your business and compete effectively for talent.
https://www.foxnews.com/us/being-a-small-business-can-be-a-big-recruiting-advamtage