Peter Piper picked a peck of pickled Pokémon. How would you like to hear Tim Cook cluck that tricky tongue twister twice fast, in his trademark southern drawl? We sure would, now that the world knows he says Pokémon “ like a dad.” As in completely wrong.
Here’s a tip, Cook: Pokémon is pronounced purely phonetically. There is no “man” in Pokémon. I know -- I checked with my 15 year old, and, oh, my 13 year old and 11 year old. Repeat after me: Poh-kay-mon, OK, mon?
The 55-year-old Apple chief executive, who incidentally also dances like a dad, butchered the name of Pokémon Go during an Apple earnings call yesterday. He made the oops while raving about the global augmented reality sensation.
More From Entrepreneur.com
And now everyone and their brother won’t let him forget it, including the newshounds at The Verge, who dutifully posted the “ adorable” evidence of Cook’s now-famous faux pas on SoundCloud, because JOURNALISM.
You bet your Jigglypuff we’d be talking up Pokémon Go, too -- and maybe even garbling its name because of the sheer excitement of it all -- if it could potentially make our company $3 billion richer in a couple of years.
But for now we’ll ignore that we don’t earn $2 million in base salary, plus $8 million in cash incentives. No, we’ll distract ourselves by pursuing people’s touching reactions to Cook’s wee verbal slip-up du jour.
Jeez, everything the man does is up for scrutiny, right down to the syllable. Comes with the territory.
Oh no, @tim_cook called it “Pokeman"— Jason Snell (@jsnell) July 26, 2016
Moderator: Next question comes from John Moltz— Moltz (@Moltz) July 26, 2016
Me: Tim, what’s the new AR game everyone is playing?
Me: And the plural?
Tim Cook just said “Poké-man” during the Apple financial results call. DAD— Sam Herbst (@mrsamherbst) July 26, 2016
Safe to say Pokemon didn't exist in Tim Cook's youth ... https://t.co/aCqAprwC9P— Jeremy C. Owens (@jowens510) July 26, 2016