When it comes to building a successful business, most entrepreneurs focus on issues like their product, the market, start-up capital and the logistics of building an empire from the ground up. It can be a very stressful time in their lives and it can be easy for them to fall into one of the biggest traps of starting a business: neglecting their health.
While your health may not impact your business directly, unless you are a personal trainer or an athlete, it does impact numerous aspects of your life that can easily spill over into your new business.
As you probably know, regular exercise is crucial when it comes to your health. It helps keep your weight and body fat down, strengthens your heart, and most importantly raises your energy. There is a reason why people jog in the morning: it provides them with the boost of energy they need to get their day started in the right direction.
This jolt of energy will lead to increased productivity throughout your day, meaning you will be working harder and you will be maintaining greater focus on your goals. You will not only get more work done in less time, but your work will bring you even closer to your goals than if you were low on energy and struggling to get through the day.
Another reason being healthy is beneficial in business is because that is a goal in and of itself. Perhaps the biggest difference between those who succeed and those who fail is that those who fail do not try hard enough to meet their goals.
If you work hard on goals external to your business, it is only natural that motivation is going to seep into your business life. This is why many businesses have fitness centers within their own buildings. Bosses realize that their employees are more productive when they work out and focus on their health, so they offer the convenience of a gym not as a kindness, but because it has been proven time and time again to increase the productivity of their workers, leading to further profits.
It goes without saying that appearance matters in business, especially when it comes to customer-facing positions. Fit and healthy salespeople continuously perform better than their out of shape peers. This is because they are seen as attractive, confident and intelligent, whereas those in worse physical shape can be viewed as lazy and incompetent. These first impressions can make the difference between getting and losing a sale. After all, appearance is part of the presentation.
So as you can see, it takes much more than just knowing your market and working hard in order to achieve success. Sometimes the key to success is simply looking after your own health so that you have more energy, become more productive and give off a more positive first impression to others. So if you want to succeed you should start by paying close attention to your health. You may be pleasantly surprised to see how that helps you.