More than $1 million in jewelry has been stolen from a store on a historic plaza in Santa Fe as crowds gathered for a holiday tree-lighting festival outside, police said Tuesday.

Santa Fe Police Lt. Michele Williams said that 11 items of jewelry were taken from an unlocked case in a store bustling with shoppers.

Williams said the jewelry was removed between 5:15 p.m. and 5:30 p.m. Jewelry store employees were busy attending to customers and did not discover items were missing until about 6 p.m.

Police declined to provide more details.

Santa Fe Police were attempting to identify a trio of suspects involved in the Friday heist. Police distributed images of the suspects taken from security camera footage on the day of the theft and in the weeks leading up the robbery.