CLEVELAND-- An entrepreneur is selling soil from a serial killer's home in Cleveland, outraging victims' families.

The Plain Dealer reports Eric Gein had an associate fill two sandwich bags with dirt from Anthony Sowell's house two weeks ago and is selling it on his website called serialkillersink.net for $25 per gram. Gein expects to make a total of $500.

Sowell was convicted last month of murdering 11 women and dumping their remains around his property. Gein says the soil is valuable to people because Sowell's victims were buried in it. He also says: "We live in a sick world."

Denise Hunter's sister was killed and tells WJW-TV Gein has no morals. She hopes people will show compassion for the victims and not buy the dirt.