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The 'One'? HTC shows off its new flagship phone

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    HTC's new flagship 'One' phone is meant to compete with the iPhone 5 and Samsung's Galaxy S3. (HTC)

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    The new phone sports stereo speakers and an all aluminum unibody design. (HTC)

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    The new phone will debut in March. (HTC)

HTC, the struggling Taiwanese maker of smartphones, is taking a page from longtime partner Microsoft as it launches a new phone under the One brand.

The phone runs Google's Android system, but HTC is grafting its own home screen on the phone, one that's similar to that of Microsoft's Windows Phone software.

HTC Corp.'s BlinkFeed interface consists of large tiles that update automatically with information and photos from news sites and social networks.

The phone will go on sale in late March. HTC says U.S. partners will include AT&T, Sprint Nextel and T-Mobile, but specific availability dates and prices weren't available.

The new phone features two speakers, at the top and bottom of the screen, producing a stereo effect when the phone is turned on the side for movie viewing.