Punishment. Guillotine. Affliction. Tapout.
The Mixed Martial Arts world is getting heavy into apparel with several kick-ass sounding brands.
"I started with tee shirts and hats," said Tito Ortiz, president of Punishment. "Now we've got sweaters, shorts, pants. We're just trying to get guys in MMA [gear] from head to toe."
And while you may not see them at New York Fashion Week (at least not yet), the MMA fashion world was out in force last night in Las Vegas, with Warrior Wear International, Fight Chix, Punishment, Vandal Eyewear, Xtreme Couture and more all represented on the runway.
FOXNews.com got our own runway show of fight fashion earlier this week in our New York studios.
Check out our video for more on the phenomenon, and click our photos of the models wearing our favorite MMA wear.
PHOTOS: Click for FOXNews.com's private fight fashion show.